One of the benefits of being a franchisee is ongoing training and support. Employee development might take place at the annual conference, webinars, online training, or onsite visits from your Area Manager These touch points of guidance are often educating your team on the Brand Initiatives, along with brand technology, support, and using the Brand Portal. This training is vital to your success, as it helps you leverage the value of your Brand and maximize your ROI.
The Olympics should remind hotel marketers that the battle for personal gold is not confined to the boxing ring, running track, or at the high jump bar. Everyday, youre reaching your own new heights of performance and greatness at your hotel, pulling off impressive feats of skill and execution like a true champ.
According to Adobe, 82% of US summer travelers plan on staying domestic. With domestic flight prices down 6.6% year over year, and lower gas prices, American travelers have lots of spending power. Canada joins the US in a love of travel - pending an estimated 11.4 billion on domestic travel alone.
For hoteliers, driving direct bookings is key to the health and viability of your property - 91% of hoteliers report increasing direct bookings as key for the future of their business. In order to attract potential guests to your hotel website, and sell them once they are there, you need to have a strong and expansive digital footprint.