Hotel News Resource - MKG Hospitality Hotel Industry News

2011 closes with positive indicators for hotel business throughout the European Union, with an average of 5.5% growth in the RevPAR as a result of increased occupancy combined with growth in average daily rates.

MKG Hospitality’s December and end-of-year hotel results are out for the Middle East & North African regions, showing clear-cut trends and a division in hotel performances. Turkey, Kuwait and Saudi Arabia are easily the best performing markets.

Despite the deficit-crisis amongst European member-states, 2011 confirmed that the previous year’s economic upswing was still in effect, with a 5.5% increase in RevPAR for all categories. This growth is backed by an increase in two indexes: +1.3 percentage points in occupancy rate and 3.4% in average daily rate (ADR). These results are even more remarkable than the upswing that gave rise to 2010 comeback, which faded throughout 2011.

Despite the deficit-crisis amongst European member-states, 2011 confirmed that the previous year’s economic upswing was still in effect, with a 5.5% increase in RevPAR for all categories.

Oman, the UAE, Qatar and Kuwait posting excellent RevPAR growth in the GCC; Turkey, Algeria and Morocco also in the green zone.

US based hotel groups and brands continue to dominate at home. However, as the local market is the most mature hotel mare, future development growth is being explored abroad, with Europe and Asia the priority.

Many hotel markets in the Middle East and North Africa finally reveal good solid signs of growth, whilst others, as expected, are still affected by an unstable situation.

Capping 2011’s first quarter results, March stays in line with the continued growth of global performance of the hotel industry within the 27 countries of the European Union.

MKG Hospitality’s annual ranking puts the spotlight on some interesting changes to the Top 10 hotel groups and the Top 20 brands. On 1 January 2011, four hotel groups broke the barrier of 600,000 rooms in operation throughout the world thanks to a developmental strategy focused on franchising.

Travelodge Brand Records Greatest Growth. Best Western, Ibis and Mercure continue to make-up the top three, whilst Travelodge, Premier Inn and Etap Hotel see most growth.