Discussion on Five Ways to Increase Your Sales and Marketing Momentum in 2008

	Five Ways to Increase Your Sales and Marketing Momentum in 2008 - By Leora Lanz

Discount Travel Guides

Also do not forget to promote in discount travel guides! These value added guides are perfect for the traveling family that is looking to make up for high gas prices by saving money on hotel rooms.

Many hoteliers treat these guides as taboo because they do not want to discount their rooms and image. This a huge misconception as discount travel guides do nothing more than fill a room that would otherwise have been empty!

Discount travel guides also raise your REVPAR, occupancy and revenue! Travel guides are not about deep discounting, they are about value rates! You do not have to deeply discount your hotel, instead add value to your product by showcasing what separates you from your competition.

I can recommend a number of guides that you should look into: Travel Coupon Guide, Roomsaver, US Travel Guide and Florida Travel Saver.

Why not join thousands of successful hoteliers that think out of the box and promote in discount travel guides and are enjoying many returns?

2008-01-16 Dallas Setser

Increase Revenues with Booklights

One way to increase revenue this year is to make booklights available on guestroom night stands or desks for guests to take from the rooms. The guest is billed for taking the booklight from the honor bar, desk, or nightstand.

The highest quality booklights on the market are Mighty Bright booklights and magnifiers. Retail prices range from $15.00 - $40.00. For a 300 room hotel, with conservative turnover projections, hotels can make an estimated $50,000 net profit in 2008.

2008-01-23 Brent Foster

Hotel Industry Forums