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2008-07-07 News Highlights

Features

A Common Sense Approach To Your Brand Message - By J. Ragsdale Hendrie
We struggle to communicate our Brand Message, as we attempt to influence, often times not adhering to a very basic template. Essentially, we have a product or service we represent, and it must be delivered to a targeted audience. ...more

Food & Beverage - Profitable Special Events - By Joe Dunbar
One hint I have shared with my special event catering clients is the use of cost per guest statistics (vs. a % of sales). Catering is a very different business. ...more

Proven Method for Selecting Property Tax Representation - By Jim Popp, Esq.
Property taxes represent a significant expense item for hotels. Thus, when a tax assessment is deemed to be unfair, owners should carefully consider which tax professional to retain for an appeal. ...more

Ten Traps to Avoid with Employee Opinion Surveys - By Jim Houran
Employee Opinion Surveys can offer a strong ROI for organziations wanting to improve their business operations and relationships. However, these surveys are often compromised by ten critical pitfalls. Learn about these traps and how to avoid them. ...more

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Trends

Canadian Occupancy, ADR, RevPAR - Week Ending June 28, 2008
Published in conjunction with STR (Smith Travel Research) and endorsed by the Hotel Association of Canada. This publication summarizes weekly occupancy and average room rates from major cities in Canada. ...more

Lodging Econometrics' Europe Construction Pipeline at a Cyclical High of 1,031 Projects/172,815 Guestrooms
Emerging Countries Are a Major Development Focus ...more

First 2008 Results Show Firm Tourism Demand
Advanced Results From The UNWTO World Tourism Barometer June 2008 ...more

STR Global adds 13 new markets to its market-leading monthly surveys
The STR Global HotelBenchmark(TM) Survey, issued monthly, now tracks 525 markets outside North America ...more

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Sales and Marketing

How are Travel Companies Lowering Distribution Costs, Selling Ancillary Products and Maximizing Revenues in an Uncertain Market?
2008 is proving to be a year of great economic uncertainty. If travel companies want to stay in business, it's more import ant than ever that they understand how to lower costs and boost revenues, even when times are tough. ...more

Why hotels should shutter ad campaigns
Commercials are outdated, nearly all are the same, and at times deceiving ...more

Phoenix Hotel Introduces First-Rate Arizona Golf Vacations
Golfers of all ages and skill levels are invited to one of the premier golf destinations in North America courtesy of Embassy Suites Phoenix-Scottsdale Hotel, the leader of Phoenix, Arizona golf resorts. ...more

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Appointments

Wynn Names Tim Poster and Tom Breitling Senior Vice Presidents of Strategy and Development
Tim Poster and Tom Breitling will be joining Wynn Resorts (NASDAQ:WYNN) subsidiary Wynn Las Vegas as Sr. Vice Presidents of Strategy and Development. ...more

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Development

Alafia Crossing Confirms Holiday Inn And Restaurant Leases For $98 Million Mixed Use Development
Executives for the eco-friendly Alafia Crossing project, announced today that the $98 million mixed use project, which includes a new build Holiday Inn Hotel, has signed three restaurants leases to the development. ...more

Shangri-La at The Fort, Manila Will Open in 2012 in Fast-Emerging Fort Bonifacio
At over 60 storeys, comprising 500 guestrooms and 234 apartments, the building is destined to become a Manila landmark. The new hotel will complement the company's four existing hotel properties in the Philippines and the Shangri-La Resort and Spa, Boracay, scheduled to open at the end of 2008. ...more

Embassy Suites Breaks Ground On Third Property In Columbus
185-Suite Hotel Exhibits Design Option III Prototype and New F&B Offering - Flying Spoons ...more

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Environmental

Choice Modifying New Construction Prototypes to Better Support LEED Criteria - By Glenn Hasek
With its 10 brands and more than 5,000 hotels open or under development, Choice Hotels International, Inc. is one of the largest hotel franchisors on the planet. As committed as it has been to global growth, Choice has historically not taken the kinds of aggressive environmental stances that some of its competitors have taken. Granted, Choice did convert its Comfort Suites brand to a 100 percent nonsmoking one in 2007, but it has not announced any other major environment-related commitments. That is all beginning to change. ...more

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Internet

Hospitality eBusiness Strategies to Present at MICE Asia 2008 in Kuala Lumpur
Hospitality eBusiness Strategies (HeBS), the leading Internet marketing consulting firm for the travel and hospitality industry, today announced the firm's Chief eBusiness Strategist Max Starkov will present during the 4th Annual MICE Asia Executive Congress to be held in Kuala Lumpur, Malaysia July 14-15. ...more

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Other

Phoenix Hotel Introduces First-Rate Arizona Golf Vacations
Although the big game is still more than half a year away, that hasn't stopped Embassy Suites Tampa Airport Hotel/Westshore, one of the leading hotels in Tampa, Florida, from getting ready for it. ...more

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 Departments

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 .  Appointments 1
 .  Development 3
 .  Environmental 1
 .  Features 4
 .  Internet 1
 .  Other 1
 .  Sales and Marketing 3
 .  Trends 4

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