SRS-WORLDHOTELS,The Americas Adds The Blakely New York Hotel To Its Portfolio Of Member Hotels

2004-08-05
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  • SRS-WORLDHOTELS The four-star hotel has been added to the SRS-WORLDHOTELS Deluxe Collection

    The Blakely New York, formerly The Gorham, is located on 55th Street in New York City (just west of Sixth Avenue). The 120-room hotel serves both business and leisure travelers, and is in close proximity to Broadway theaters, Carnegie Hall, Rockefeller Center, the Museum of Modern Art, Central Park, and Fifth Avenue shopping. City Center is just across the street, and a variety of fine- and casual-dining venues surround the hotel.

    "Our primary business objective is to create value in our relationships with our member hotels, while driving incremental business through our reservation systems, and with innovative sales and marketing programs," said Tom Griffiths, vice president, SRS-WORLDHOTELS, the Americas. "The Blakely New York is a excellent addition to our prestigious Deluxe Collection, as the hotels and resorts in the category of our portfolio represent the most elegant accommodations, the finest services and the most exciting locales in the world."

    Advantages of SRS-WORLDHOTELS Membership
    As a member of the SRS-WORLDHOTELS consortium, The Blakely New York will be as easy to book via telephone, online or through 600,000 travel agent terminals worldwide as hotels and resorts affiliated with large franchise operations. In addition, their guests can earn frequent flier mileage points through SRS-WORLDHOTELS' participation in programs with Asiana Airlines, American Airlines, ANA, Delta Airlines, Lufthansa, United Airlines, Varig and Thai Airways.

    Other advantages of being a member hotel include participation in advertising, promotions and public relations campaigns, as well as exposure at industry events and trade fairs attended by SRS-WORLDHOTELS, the Americas. Specific advertising materials include a page in the SRS-WORLDHOTELS' hotel/resort directory, a listing on the corporate web site (www.srs-worldhotels.com), as well as new member rack brochures and inclusion in print ads to capture the atmosphere, amenities and unique essence of each property.

    In addition, more than 30 sales and reservation offices staffed by 80 employees worldwide work hard on behalf of all members to create and sell special programs for leisure travelers.

    Guestrooms
    The Blakely recently completed a total renovation all guestrooms and public spaces. The Deluxe Rooms are elegantly appointed in the fashion of an English library with cherry furnishings, rich oak baseboards and trimmings, flat screen TV, CD/DVD player, wireless Internet access, work desk, full kitchenette with sink, microwave, mini-fridge, dishes and flatware, luxurious down bedding with linen duvet and pillow-top mattresses, marble bathroom with tub and shower and Penhaligon's amenities.

    Deluxe Studio Suites feature all of the above amenities in an over-size room, which includes a sitting area with pullout couch. Deluxe Suites feature all of the above amenities and will also include a separate sitting room with dark hardwood floors, an extra long daybed/couch, and a second flat screen TV. All rooms include complimentary use of Frette robes, in-room safe, iron and ironing board.

    Meeting Space
    A meeting room on the 17th floor can accommodate 15 for boardroom-style meetings and 40 for receptions. The room offers full audio-visual and conference facilities, plus private bath and kitchen. Its walkout garden terrace is equipped with a table and seating for outdoor meetings, and receptions may be opened up for access to the private terrace of the adjoining Penthouse Suite. This spacious suite has been designed to serve as a breakout room if needed.

    SRS-WORLDHOTELS is one of the world's leading hotel sales, marketing and distribution organizations. This progressive and steadily expanding corporation represents over 450 member properties in 65 countries spanning all continents. Unique in its approach, SRS-WORLDHOTELS meets the requirements of business travelers and vacationers alike by providing hotels in three distinct categories: "The Deluxe Collection," hotels of refined elegance and luxurious comfort; "The First Class Collection," hotels of casual elegance, superior class and high quality; and "The Comfort Collection," hotels characterized by a casual ambiance, intimate atmosphere and moderate price.

    The Blakely New York is owned by BD Hotels, which currently owns 15 hotels with over 4,000 rooms, and is the largest independent hotel owner and operator in New York City. The Born-Drukier partnership has developed small luxury hotels (including The Mercer and The Chambers) as well as large commercial hotels (The Wellington and The Holiday Inn Midtown), and has additionally developed multiple residential properties as rentals, cooperatives and condominiums. The company has achieved success through careful selection of sites that are competitive in the market.


    Logos, product and company names mentioned are the property of their respective owners.

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