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Hotel Industry News |
Sunday September 7th, 2008 |
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It takes a village to raise a child, but a community to solve a company's marketing dilemmas |
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IgoUgo is behind many of the most successful new online communities leading the new wave of trust and interaction among consumers.
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Currently IgoUgo.com is at the head of a phenomenal marketing trend and has been building engaging communities for other companies, proving the value of community is strong enough to be a primary marketing method for an e-commerce site. The components of IgoUgo's Community Solutions take on so many marketing challenges with ease and build loyalty with emotionally invested members. These communities harness the power of viral marketing, keep users coming back again and again, and generate new revenue through a multitude of new possibilities. What marketing director wouldn't welcome a cost effective silver bullet that offers unrivaled ROI and tackles almost every marketing challenge?
IgoUgo develops a community solutions for third parties and delivers people to a place where they can share a common interest and-unprompted-tell others about the site, as well as about products and services recommended and advertised there. This powerful word of mouth builds this village for marketers. IgoUgo is currently empowering other websites with their community solutions and B2B projects that can be seen in the travel industry and beyond.
My Switzerland Community http://myswitzerland.igougo.com
RCI Guides Site http://beta.rciguides.com
Rough Guides http://travel.roughguides.com/
Travel Channel Community http://travelchannel.igougo.com/
Duncan Hines http://duncanhines@igougo.com/
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