Copper Mountain Resort Selects GuestWare as CRM Solution

2002-02-04
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  • GuestWare Copper Mountain Resort recently installed GuestWare, a leading Customer Relationship Management software for the lodging industry.

    The
    Copper Mountain, Colo.-based resort, whose lodging options range from
    five-bedroom mountain homes to condominiums and hotels, utilizes GuestWare’s
    Rapid Response, Comment Card Tracking and Incident Tracking components.

    Rapid Response and Incident Tracking provide a fast and reliable way for the
    resort staff to log, dispatch, follow-up on and analyze all guest requests
    and problems.

    Because of GuestWare, I can run reports regularly of the entire 800-unit
    facility to get a handle on the types of issues happening throughout the
    property, said Robert Stenhammer, managing director of lodging for Copper
    Mountain Resort. We use the reports to address vendor warranty issues and to
    show the specific units having problems.

    Comment Card Tracking enables Copper Mountain to better manage customer
    feedback. The resort’s Lodging Communication department uses the tool during
    its Express check-out process. Using Comment Card Tracking, comments can be
    quantified using sophisticated pie chart and line graph analysis.

    This is a fantastic resort and we are fortunate to have them as a customer,
    said Mike Benjamin, vice president of sales for GuestWare. Copper Mountain
    Resort’s management has a great understanding of the value that GuestWare
    offers them and their owners. They have been quick to make use of the
    information GuestWare provides for process improvement.

    Copper Mountain Resort is owned by Vancouver, B.C.-based Intrawest Corp., the
    leading developer and operator of mountain resorts across America. The resort
    offers more than 2,400 skiable acres and many lodging options. For more
    information about Copper Mountain Resort, go to www.coppercolorado.com or
    call (800) 458-8386.

    GuestWare, Customer Relationship Management software for the lodging
    industry, is developed, marketed, implemented and supported by Diversified
    Computer Corp., Seattle. GuestWare is installed in more than 600 hotels
    worldwide. For more information about GuestWare, go to www.guestware.com or
    contact Mike Benjamin at (888) 504-8378.


    Logos, product and company names mentioned are the property of their respective owners.

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