November 30, 2000 -- HVS International -- McDonald's Suisse Holding, the Swiss arm of the restaurant fast food chain McDonald's Corporation, has unveiled plans to open two four-star hotels in Switzerland. The hotels will be branded Golden Arch Hotels and aim to attract business travellers during the week and families at weekends.
The hotels will be equiped with Big Mac adjustable beds, Internet access, a childcare centre, soundproof walls and a Mcdonald's Restaurant.
A 211-bedroom hotel is planned close to Zurich airport and the other is to be located near the village of Estavayer-le-Lac; both will be ready to open by spring 2001.
According to Jack Greenberg, the company's Chairman and Chief Exeuctive, innovation is always on the menu at McDonald's. Certain analysts, however, are sceptical of the idea, proposing instead that a budget hotel may be more suited to the average McDonald's customer.
* * * * * * * * * * * * * * * * * * * * * * * * * * * * *
HVS in 2000: Celebrating 20 Years of Valued Hospitality Consulting Service
This release is courtesy of HVS International, a global full-service hospitality consulting company. HVS International's numerous services including market studies & valuations, development consulting, litigation support, asset management,and more. Investment advisory services are available in the UK, Africa, Europe and the Middle East.
To Visit The HVS International Web Site Click Here
To subscribe to HVS Hospitality Enews, a free weekly newsletter, please send contact details to:
enews-europe@hvsinternational.com
This information is protected by international copyright law and may not be reproduced without the express permission of the publisher.
|
Post Release
Get Content
Email News Brief
Saved Articles
Advertising
Handheld
XML/RSS
Post News