With many markets being so competitive it is essential that hotels have a very proactive and aggressive direct sales effort. Searching for new sources of Group business is vital to a hotel's long term financial health.
Depending upon staffing and turnover, it can be challenging at times for the hotel to meet their objectives in direct sales prospecting for new business. Hospitality Softnet has a team of experienced hotel sales professionals ready and able to assist in prospecting for those critical new business sources on behalf of their customers.
'We have found that the hotel sales team can often be diverted to dealing with incoming inquiries and groups in-house. While they want to spend more time in their direct solicitation efforts for new business, they sometimes just can't find the time.' says Lisa Richards, Partner, Hospitality Softnet, Inc. 'We are able to assist the team in maintaining a very focused effort specifically at prospecting for new accounts to replace lost business and one-time pieces of business. We can also assist in keeping a direct sales effort actively engaged during times of turnover, and when trying to ignite the selling effort once again. Because we are not at the property level, our team does not get diverted by distractions, thus our productivity is wholly focused on the task of uncovering new business.'
Hospitality Softnet, Inc. offers numerous different Management and Sales Solutions. These include services such as: Mystery Shopping Calls and Training for Sales, Catering, and Reservations, Group Market Intelligence, On-site Service Standards Assessments, and Teleprospecting. Customers include organizations such as Starwood Hotels and Resorts, Hyatt Hotel Corporation, Embassy Suites, Homewood Suites, Inter-Continental Hotels, Choice Hotels International, Omni Hotels, John Q. Hammons Hotels, Davidson Hotels, Pyramid Hotel Group, Peabody Hotel Group, Sonesta Hotels, and many other leading lodging companies.
Contact Information for Hospitality Softnet, Inc.
www.hospitalitysoftnet.com
Lisa Richards
Phone: 617-854-6554
Fax: 617-731-1602
Email: LRichards@hospitalitysoftnet.com
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