Feature - Have You Revised Your Marketing Plans and Strategies?

A year ago, in an article with this same title, I asked hotel marketers to immediately revise their marketing plans to respond to the re-focused travel expectations we were facing. And naturally, all of us have learned so much in these past 12 months.

As we know, the Marketing Plan is a living, breathing document that needs to be flexible and open to revision as we proceed with its execution. How are the various elements of the marketing plan continuing to evolve in this (still) very interesting and uneasy period?
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