Expedia Caught In American Airlines' Fight With Yahoo

Yahoo alleges in court papers that Expedia has information that Yahoo needs to defend itself, but refuses to turn it over. Yahoo is now asking the federal district court in Seattle to order Expedia to disclose a host of documents.

"The material sought is not merely relevant to Yahoo, Inc.'s defense, it is critical," the Web company argues in papers filed last week. Among other data, Yahoo is asking the court to order Expedia to turn over all contracts with American Airlines as well as market research about the conversion rates of users who came to Expedia through sponsored search ads.

Wednesday evening, an Expedia spokesperson said the company is cooperating and producing information pursuant to the subpoena. It wasn't immediately clear what data Expedia had agreed to turn over.

The airline sued Yahoo last year in federal district court in Texas for trademark infringement on the theory that Yahoo allowed other companies to use "American Airlines" to trigger paid search ads. Among the companies that allegedly used the name as a trigger was the online travel agency Expedia.

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Source - MediaPost

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