Advanced Mobile Marketing Features in Knotice's Concentri(R) Mobile are Ideal for Enhancing Guest Service and Convenience
Knotice Ltd., a provider of software and services that maximize the ROI of direct digital marketing through process automation, increased relevance, and improved performance, today announces that national chain family restaurant Texas Roadhouse has selected Knotice as its mobile marketing partner to improve guest service and convenience.
"Knotice has an extremely impressive on-demand mobile marketing software platform," said Texas Roadhouse Communications Director Dave Dodson. "Knotice is the ideal mobile partner for us because of Concentri Mobile's advanced capabilities combined with the flexibility to create specific applications that enhance overall guest convenience and experience."
While Concentri Mobile has many attractive features, the ability to support both dynamic text-message dialogue interactions as well as static keyword mobile marketing programs - with location-based targeting - separates Knotice and Concentri Mobile from other mobile marketing providers.
According to Knotice co-founder and CEO Brian Deagan, Texas Roadhouse has discovered how to design mobile marketing programs that enhance the guest experience while demonstrating real business value in the casual dining industry.
"I am extremely pleased Texas Roadhouse has selected Knotice as its mobile marketing partner," Deagan said. "Texas Roadhouse is setting the bar for innovation in the casual dining industry by using powerful mobile marketing technology to create convenience and value for its millions of guests."
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