The Canadian hotel industry posted declines in all three key performance measurements during the week of 6-12 September, according to data from STR.
In year-over-year measurements, the industry's occupancy decreased 15.4 percent to end the week at 63.2 percent. Average daily rate dropped 10.4 percent to finish the week at CAD$128.72. Revenue per available room for the week decreased 24.2 percent to finish at CAD$81.31.
Among the provinces, Prince Edward Island was the only province to report a single-digit occupancy decrease, down 5.9 percent to 59.1 percent. Alberta experienced the largest occupancy decrease, falling 20.5 percent to 62.8 percent, followed by Manitoba (-19.8 percent to 63.9 percent) and Saskatchewan (-18.3 percent to 63.6 percent).
Two provinces reported ADR increases for the week. Newfoundland was up 2.1 percent to CAD$137.38 and Saskatchewan rose 2.0 percent to CAD$115.70. Quebec posted the largest ADR decline, falling 13.0 percent to CAD$134.75, followed by British Columbia with an 11.4-percent decrease to CAD$137.18.
Newfoundland was the only province to report a single-digit RevPAR decrease, down 9.4 percent to CAD$101.20. Three provinces experienced RevPAR decreases of more than 25 percent: Alberta (-29.1 percent to CAD$85.30); Nova Scotia (-27.0 percent to CAD$81.00); and British Columbia (-25.1 percent to CAD$91.62).
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For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 36,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tenn., and STR Global is based in London. For more information, visit www.smithtravelresearch.com or www.strglobal.com.
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