The Riverside Hotel's New Executive Tower Generating Record Group Bookings For the 2002-2003 Tourist Season

FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--Nov. 21, 2002--Group bookings for the upcoming tourist season show the Riverside Hotel will easily more than double its group bookings from last year, primarily due to the new upper-floor meeting rooms and luxury accommodations of its new $25 million Executive Tower.
Some 75 organizations have already booked almost 6,000 room nights at the hotel, 620 E. Las Olas Blvd., between now and June of next summer, according to Anna Russo, CHSP, Director of Sales. From July 2001 through June 2002, the hotel booked 3,900 group-related rooms in total.
We continue to book new groups at a rapid pace as the word spreads around the country that the hotel's new tower has more than doubled its number of rooms and added on much-needed downtown meeting rooms, Russo said. Opened this past July, the 12-story Executive Tower features 112 rooms and four luxury penthouses, along with state-of-the-art meeting and banquet rooms with 7,400 square feet of meeting and banquet space on the eighth floor.
Located in the heart of Fort Lauderdale's business, shopping and restaurant districts, the Riverside Hotel will host diverse business and special interest organizations.
Groups include the NFL Alumni Association; the cast of Grease scheduled to be featured at the Broward County Performing Arts Center this spring, exhibitors from the recent Fort Lauderdale International Boat Show, NationsRent, Joffrey Ballet, American Postal Workers Union, the ongoing Fort Lauderdale International Film Festival, CSI Regional Conference, Network 2003 (an annual convention of international airport officials and airline representatives) and Florida Atlantic University - Carl DeSantis Business and Economic Center For The Study and Development Of The Motion Picture and Entertainment Industry, among many other local, state and national associations.
The Riverside Hotel is Fort Lauderdale's only downtown hotel, making it a popular site for business groups and other organizations to hold their meetings, dinners and receptions. There are four new meeting rooms on the Executive Tower's eighth floor. Patio doors lead to expansive outside terraces and offer sweeping views of the city's downtown skyline, the New River and the Atlantic Ocean.
The two largest of the meeting rooms -- the Himmarshee and New River -- can be subdivided by air walls, creating a total of 6 rooms for simultaneous meetings and events. The hotel's new remodeled kitchen, which prepares the unique and gourmet dishes served in its Four-Diamond Grill Room and Indigo Restaurants, prepares exceptional menus for banquets and receptions.

Logos, product and company names mentioned are the property of their respective owners.

Reader Comments:

Be the first to leave a comment for this article

Tweet