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Hotel Industry News |
Sunday July 6th, 2008 |
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Best Western Offers Great Last-Minute Gift Idea |
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PHOENIX, Dec. 16 /PRNewswire/ -- With just nine shopping days left, Best Western has the perfect idea for the last-minute present that can be delivered instantly to an email box anywhere around the world. Best Western is the first hotel company in the world to offer a virtual prepaid Travel Card. The card can be personalized and given as a gift to cover hotel charges at more than 4,000 Best Western hotels worldwide. The card is available in US and Canadian dollars and Euros. By the end of the year the card will be available in 15 additional currencies.
The Travel Card is an ideal gift because travel is something nearly everyone does. Whether it is an annual trip to visit the grandkids in Toledo or a trip of a lifetime around the world, there is likely a Best Western nearby. In fact, Best Westerns are present in more than 80 countries and territories.
In addition to the personalized message sent with the card, you can personalize your gift even more by mapping out a dream vacation for your recipient on Best Western's online Trip Planner at www.bestwestern.com. This way, all the lodging options along a predetermined route are identified. Then, the cardholder simply can go online or call 800-WESTERN to secure the reservations. The Trip Planner feature is worth mentioning in the personalized message you send with the card so the recipient can plan any number of trips with ease.
The card is available for purchase or reloading online at travelcard.bestwestern.com, at Best Western hotels, through a travel agent or by calling 877-CARD2TVL in the United States, Canada, Mexico and the Caribbean. Cards can be shipped overnight or, for instant delivery, printed from a computer. A complete list of terms and conditions can be found online or on the back of the card.
As an added holiday incentive to celebrate the launch of the card, guests who are members of Best Western's Gold Crown Club International frequent traveler program will receive one bonus point for every US dollar purchased on the card. This is in addition to earning one point for every dollar spent when the card is utilized.
US residents who purchase a $100 USD card have the option of selecting a 100-minute calling card from AT&T in lieu of the bonus points at the time of purchase. Both promotions are valid through the end of the year.
Gold Crown Club International is Best Western International's newly enhanced frequency program. It offers a global free room night award that is redeemable any day of the week and has no blackout dates. The program offers one of the most generous reward options and is rated among the best programs in the industry according to Inside Flyer magazine.
Best Western is THE WORLD'S LARGEST HOTEL CHAIN(R) with more than 4,000 independently owned and operated hotels in over 80 countries and territories. It is a membership association of independently owned and operated hotels that provides marketing, reservations and operational support to its members.
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