Davidson Names GM and DOS for B Ocean Fort Lauderdale in Fla.

Officials of Davidson Hotel Company, one of the nation’s largest independent hotel management companies, has named Joel C. Darr as general manager and Adam S. Leon as director of sales of B Ocean™ Fort Lauderdale, located on the corner of Sunrise Boulevard and A1A in Fla.  The 240-room beachfront hotel is the first property in the recently launched B Hotels & Resorts chain.  Darr will manage daily operations, including overseeing the hotel’s many amenities and delivery of B Signature services;Leon will head the B Ocean™ sales team. 

“With more than 30 combined years of successful hospitality industry experience, Joel and Adam were strong choices for these management positions,” said Pat Lupsha, COO of Davidson Hotel Company.  “B Hotels & Resorts™ Fort Lauderdale has a prime location in a popular business and leisure destination.  We will leverage Darr and Leon’s vast experience to firmly establish a vibrant client base and the brand’s reputation as a major competitor in the southeast Florida market.”

Prior to joining B Ocean™ Fort Lauderdale, Darr was general manager of Fort Lauderdale Marriott North, where he oversaw a $14 million renovation and was awarded the Marriott Franchise Hotel “Renovation of the Year” award.  Previously, he served as general manager of the Palm Beach Gardens Marriott, Marriott Boca Raton at Boca Center, and Holiday Inn and Suites, Boca Raton.  He attended Colorado State University.

Before joining B Ocean™ Fort Lauderdale, Leon served as Director of Sales for the Westin Colonnade Coral Gables and the Hilton Palm Beach, both operated by Davidson..  Leon also was sales manager of the Wyndham Garden Hotel - Overland Park, Kans., where he received the “Sales Manager of the Year” award. 

About B Hotels & Resorts

B Hotels & Resorts™ is a new hotel brand alternative headquartered in South Florida.  The company’s mission is to establish a fresh, innovative and approachable portfolio of upper upscale hotels that welcomes today’s travelers, both business and leisure, by igniting a genuine emotional connection to the brand.  The company has defined a new genre in hospitality – Self-Expression.  With the first property in Fort Lauderdale, Florida, and future hotel, resort and boutique destinations planned globally, the brand incorporates today’s common lifestyle characteristics with unique elements that appeal to a broad-spectrum of guests.


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