O’Rourke Hospitality Marketing will exhibit at the 2011 New Hampshire Travel Council Governor’s Conference on Tourism at the Attitash Grand Summit Hotel in Bartlett, NH on May 5th and 6th.
O’Rourke will present Smartstay 2, the latest version of the leading mobile app for hotels. Smartstay 2 includes significant upgrades including a customized welcome page to reflect the hotel brand, the ability to add completely new tabs, the integration of Google analytics, external RSS feeds, and multilingual functionality. Smartstay 2 is now available for the Galaxy Tab, which can be placed in each room of the hotel. An in-room tablet eliminates the need for printed material, allows guests to access important information about the hotel and surrounding area, and displays real-time information about events or last minute deals.
“We are looking forward to meeting the hotel owners and general managers who will be attending the New Hampshire Travel Council Governor’s Conference. The opportunity to speak to hoteliers one-on-one teaches us a lot about what hotel managers are looking for, and how we can tailor our services to meet their needs in regards to hotel website design, SEO, and Internet marketing. We especially enjoy speaking about the Smartstay Mobile App as it allows hotels of any size or star rating to create high-quality, fully-customizable hotel apps for their own property, without the high cost of building an app from scratch,” said Tom O’Rourke, CEO and founder of O’Rourke Hospitality.
He added, “O’Rourke Hospitality Marketing is based in Newburyport, Massachusetts, and we especially enjoy working with New England hotels due to the proximity, and our knowledge of what their guests are looking for when they visit New England. The hospitality industry is often reputed to be a slow adopter of trends and technology, especially when compared to retail, so we were excited when three New England hotels created their own hotel apps with Smartstay within the first year of its launch. These forward-thinking properties include Cranwell Resort, Lenox, MA, The Beechwood Hotel, Worcester, MA, and the Inn by the Sea, Cape Elizabeth, ME. We are also in the process of creating an app for the Spruce Point Inn Resort and Spa, Boothbay Harbor, ME, as well as a group app for the New England Inns and Resorts Association (NEIRA).
Mark Waxler, Vice President/General Manager of Beechwood Hotel reported on the success of his Smartstay mobile app, “We are always looking for ways to improve communication with our guests. I know that we have found the perfect source in this app from Smartstay. The beauty of the app is that it is very easy for the staff to update. It has all the information that anyone would need from the Beechwood Hotel. We just finished setting it up and now we will start letting our customers know that it is available. This is a home run!”
O’Rourke Hospitality has also recently redesigned and launched three New England hotel websites including Concord’s Colonial Inn, Concord, MA, Spruce Point Inn Resort and Spa, Boothbay Harbor, ME, and The Wentworth, Jackson NH. Clients enjoy working with the O’Rourke team as opposed to a larger agency because of the personal attention and client dedication they receive. O’Rourke creates beautifully designed hotel websites and pays particular attention to ensure that website will generate conversions and is search-engine friendly. They also offer on-going SEO services to generate qualified leads to the site and increase revenue.
The New Hampshire Travel Council Governor’s Conference is expecting a large number of attendees this year, due to the popular keynote speaker Samantha Brown, television host of travel-related shows. The conference features many informative presentations and panels with industry leaders who will share their insights and report on statewide industry trends, opportunities and challenges. If you plan on attending the NH Governor’s Conference be sure to visit the exhibitors to learn about new services and products and how they can benefit your hotel. The O’Rourke Hospitality Marketing/Smartstay booth is located at table number 33.
About O’Rourke Hospitality Marketing/Smartstay
O’Rourke Hospitality Marketing is an award-winning marketing firm that focuses exclusively on the Hospitality Industry and specializes in hotel website design and development, Internet marketing, SEO services, and hotel mobile marketing. O’Rourke Hospitality was founded in 2001, and stands out from other agencies due to its very high standards in website design and optimization, ability to generate results, full client dedication, and innovative products. O’Rourke recently launched its latest product, the SmartstaySM mobile app for hotels, in March 2010. For more information visit www.orourkehospitality.com or www.smartstayapp.com.
For additional information contact: Sara Chapman, sara@orourkehospitality.com, 978-465-5955
About the New Hampshire Travel Council Governor’s Conference on Tourism
The NH Travel Council annual NH Governor's Conference on Travel & Tourism will be held May 5th and 6th 2011 at the Attitash Grand Summit Hotel in Bartlett, NH. The annual spring conference moves to a different location each year to highlight different parts of New Hampshire. The venue is a must for everyone involved in the tourism industry - either directly or as a supplier. In addition to nationally known speakers and experts in various fields, the NH Division of Travel & Tourism Development provides a yearly update to the industry. For more information visit: http://www.nhtravelcouncil.com/conference.html.
For additional information contact: NH Travel Council, 603-290-0839
Logos, product and company names mentioned are the property of their respective owners.
