Hotel Industry in the Middle East & Africa Region Posts Mixed Results For September 2012
The Europe hotel industry posted mixed results in year-over-year metrics when reported in U.S. dollars, euros and British pounds for September 2012, according to data compiled by STR Global.
The Middle East/Africa region reported mixed performance results in September 2012 when reported in U.S. dollars, according to data compiled by STR Global.
The region’s occupancy increased 5.4 percent to 60.7 percent during the month, its average daily rate fell 1.7 percent to US$137.76 and its revenue per available room grew by 3.6 percent to US$83.63.
“Beirut, Lebanon, experienced two very different sides to this year”, said Elizabeth Randall Winkle, managing director of STR Global. “The first five months saw double-digit RevPAR increases and the last four months saw falling RevPAR results. September, unfortunately, reported the highest declines so far with RevPAR falling 56.5 percent compared to September 2011. Recent events and unrests will provide further challenges to the city’s residents and guests”.
Highlights among the region’s key markets for September 2012 include (year-over-year comparisons, all currency in U.S. dollars):
- Cairo, Egypt (+24.6 percent to 52.3 percent), and Muscat, Oman (+20.8 percent to 59.0 percent), reported the largest occupancy increases.
- Amman, Jordan, reported the only double-digit ADR increase, rising 10.1 percent to US$156.07.
- Amman (+22.3 percent to US$105.87) and Sandton, South Africa, and the surrounding areas (+18.2 percent to US$84.30), reported the largest RevPAR increases.
- Beirut posted the largest decrease in all three key performance metrics. The markets occupancy fell 40.1 percent to 42.7 percent, its ADR was down 27.5 percent to US$166.36 and its RevPAR decreased 56.6 percent to US$71.11.
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About STR Global:
STR Global provides clients-including hotel operators, developers, financiers, analysts and suppliers to the hotel industry-access to hotel research with regular and custom reports covering Europe, Middle East, Africa, Asia/Pacific and South America. STR Global provides a single source of global hotel data covering daily and monthly performance data, segmentation data, forecasts, annual profitability, pipeline and census information. Hotel operators can join the surveys on a complimentary basis and benefit from free industry data. STR Global is part of the STR family of companies and is proudly associated with STR, RRC Associates, STR Analytics and HotelNewsNow.com. For more information, please visit www.strglobal.com.
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