Vizergy® – Digital Travel Marketing, celebrating its 15th anniversary as an industry leader and educator, is offering a limited time free website assessment for both branded and independent hotels and resorts. The offer is designed to provide hoteliers the insight they need to better optimize their most important selling tool – their independent website. The assessments, which detail design, search marketing and usability, will be completed in the order they are submitted.
The assessments will be provided over the phone and cover the following areas:
- Website Architecture/Framework
- Design Best Practices
- Copy and Content
- Search Engine Optimization and Visibility
“We executed a similar offer in the past and received a substantial amount of positive feedback, so it was an easy decision to move forward with this,” said Joe Hyman, Vizergy’s President & CEO. “2014 will be a crucial year, as the travel industry continues to trend upward. We want to do everything we can to equip hoteliers with the knowledge and tools they need to gain market share and boost direct online bookings. It all starts with their websites.”
The assessment follows Vizergy’s recent three part budgeting series – “Hotel and Resort Digital Marketing Budgets: Avoid the Headaches and Get it Right!” The series, which culminates with 2014 digital marketing budget template, can be found on the company’s blog.
Vizergy is an award-winning digital travel marketing company that empowers hoteliers to know more, do more and achieve more – with the ultimate goal of delivering maximum online revenue. The company uses data driven decisions to provide strategic guidance in the evolving world of online marketing. Online marketing services include search engine optimization, pay-per-click and display advertising, local marketing, website and mobile website design and development, reservation software and advanced analytics. Since 1998, Vizergy has propelled thousands of branded and independent hotels, resorts and hotel management companies to success.
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