Market Report Canada

Canadian Hotel Occupancy Increases 1.7% to 55.7% For Week Ending 25 January 2014

Revenue per available room up also 3.3% to CAD$71.57

Smith Travel Research The Canadian hotel industry reported increases in the three key performance metrics during the week of 19-25 January 2014, according to data from STR.

In year-over-year comparisons, occupancy increased 1.7 percent to 55.7 percent; average daily rate was up 1.5 percent to CAD$128.40; and revenue per available room increased 3.3 percent to CAD$71.57.

Among the provinces, the largest occupancy increase was reported by New Brunswick (+12.7 percent to 45.5 percent). Several provinces reported occupancy decreases, with Newfoundland and Labrador (-24.0 percent to 48.3 percent) and Prince Edward Island (-14.1 percent to 31.3 percent) experiencing the steepest declines.

The highest ADR increase was experienced by Manitoba, where rate grew 4.4 percent to CAD$120.14. The largest ADR decrease was reported by Prince Edward Island, where rates fell to CAD$85.52, a loss of 6.3 percent.

New Brunswick reported the largest RevPAR increase, up 12.8 percent to CAD$49.40. Double-digit RevPAR decreases were reported by both Newfoundland and Labrador (-24.6 percent to CAD$63.18) and Prince Edward Island (-19.5 percent to CAD$26.74). 

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STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC and HotelNewsNow.com. For more information, please visit www.str.com.



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