Nobu Hospitality LLC and Eden Roc LLLP announced plans for the Nobu Hotel within the Eden Roc Miami Beach. The Nobu Hotel and Restaurant will be a 'hotel within a hotel' comparable in tactic to the highly successful Nobu Hotel at Caesars Palace Las Vegas which was named as one of the Hottest New Hotels of 2013 by CNN.
The strategy with the Nobu Hotel at Eden Roc is centered upon underscoring and showcasing the Eden Roc name with the Nobu Hotel as an additional offering within the Eden Roc property. The Nobu Restaurant at the Eden Roc and other core food and beverage facilities are in the process of being planned and shall involve all stakeholders. David Rockwell of the Rockwell Group has been selected as the designer to ensure the proposed design shall be respectful to our stakeholders, the Morris Lapidus design and the renowned name of the Eden Roc Miami Beach.
"As owners of the Eden Roc our centric vision as the long-term guardians of the Eden Roc name and property for generations to come, is to see the property flourish with welcoming guests both local and further afield. Destination Hotels and Resorts, recognized for over 40 years of luxury and upscale hospitality management expertise and excellence, and our committed associates shall continue to execute the successful management of the Eden Roc in conjunction with Nobu Hospitality management of the Nobu Hotel," said Diego Ardid, Eden Roc LLLP. "Through utilizing the professional capability, luxury positioning and global appeal of Nobu Hospitality we are enacting part of our orchestrated plan to further re-establish the Eden Roc Miami Beach as the ultimate destination in Miami taking into the consideration all of our stakeholders."
"We look forward to the new partnership and enhancing the experience for our loyal guests who are looking for authentic, unique and truly distinctive hospitality experiences," said Jamie Sabatier, president and COO of Destination Hotels & Resorts.
"The Eden Roc is an extremely special property from its history, design and the Eden Roc name itself. We will be working carefully with the current ownership and in collaboration with Destination Hotels and Resorts and associates in embracing and reinforcing the Eden Roc name and property," said Trevor Horwell, Chief Executive of Nobu Hospitality. "Each of our shareholders Chef Nobu, Robert DeNiro and Meir Teper have very fond personal memories of the property, and we are all passionately driven to see the Eden Roc name and legacy return to its former glory embracing with genuine respect and care, the style and integrity of the original Eden Roc crafted by Morris Lapidus."
About Nobu Hospitality
Recently named one of luxury's 25 Most Innovative Brands by Robb Report, Nobu Hospitality is ranked among an elite selection of global luxury hospitality brands. The natural growth of the Nobu luxury brand built on service, image and hospitality, offers the complete spectrum of hotel and restaurant management for unique projects around the world. With operations spanning five continents, the Nobu brand thrives in the world's capitals as the destination lifestyle experience. The first Nobu Hotel opened in 2013 as a boutique hotel within Caesars Palace Las Vegas and was subsequently named one of the Hottest New Hotels of 2013 by CNN Travel. In 2014, the Nobu Hotel Riyadh and the Nobu Hotel City of Dreams Manila will open. Nobu is strategically focused on further expanding its global portfolio of Nobu Hotels through a solid development pipeline.
About Destination Hotels & Resorts
Destination Hotels & Resorts is the country's fourth largest hospitality management company with a portfolio of more than 40 independent luxury and upscale hotels, resorts and golf clubs across North America. Located in premier travel destinations such as Miami, Los Angeles, Washington D.C., Chicago, Boston, Maui, Phoenix, Santa Fe, Aspen, Vail, Lake Tahoe, Seattle, Denver, San Antonio and San Diego, the award-winning company features seven IACC-certified conference centers, 21 golf courses, 18 full-service spas, and 125 unique culinary venues. Headquartered in Colorado, the privately-owned company is a subsidiary of Los Angeles-based investment, development and management firm Lowe Enterprises and the Lowe Hospitality Group.
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