Sage Hospitality announced that Arthur Berg has been hired as Senior Vice President for their Premier & Lifestyle Division and Chief Marketing Officer. This is Sage's first CMO position as the company continues to grow with the vision of being recognized as the best in the business by its customers.
In his dual position, Berg will lead Sage's Premier & Lifestyle division, a portfolio of high-end hotels across the U.S. consisting of multiple branded and independent properties. He will also lead Sage's internal marketing team on the hotel side, which provides service to Sage's full portfolio of hotels as well as Sage's Global Office.
"Our Premier & Lifestyle division is growing this year and we're excited for Arthur's dynamic leadership skills to really take us to the next level," said Ken Widmaier, Chief Operating Officer of Sage Hospitality. "It's an exciting time at Sage both for our company and our hotels, that we need to bring in a Chief Marketing Officer to communicate all of the new opportunities at Sage."
Berg brings more than 25 years of experience to Sage with proven ability to provide strategic sales, marketing and operational leadership. He is transitioning from KSL Resorts where he was directly responsible for all marketing functions including brand management, partner marketing, advertising, public relations, revenue management and more. Other notable positions include Vice President of Sales at Rosewood Hotels & Resorts and Director of Sales and Marketing for the Four Seasons Resort Nevis.
Founded in 1984, Sage Hospitality has strategically grown into one of the largest privately held hotel management, investment and development companies in the nation operating a variety of large, full-service hotels and extended stay and select-service properties. Sage Hospitality's comprehensive management portfolio includes major international brands for Marriott, Starwood, Hilton and IHG as well as the independent boutique hotels. Sage Hospitality has further differentiated with the creation of the Sage Restaurant Group, which has created and is managing over nine unique restaurant concepts including the acclaimed Mercat a la Planxa restaurant in Chicago.
Logos, product and company names mentioned are the property of their respective owners.