Online Reputation Score

Infographic -2014 Top Luxury Hotel & Brand Report

ReviewPro, the leading provider of online reputation and social media analytics for the hospitality industry, has released its first annual Top Luxury Hotel & Brand Report, a landmark study on the luxury hotels and brands with the best online reputation according to ReviewPro’s online reputation score: the Global Review Index™ (GRI).

ReviewPro The research is based on the analysis of 839,593 online guest reviews published during 2013 for the hotels that industry tracker STR Global classified as ‘luxury’. A total of 1,692 properties and 84 brands in all five continents were analyzed. The number of guest reviews of luxury brands increased 35% over 2012.

ReviewPro divided the study into three areas: large brands (for groups with more than 20 properties), small brands and individual hotels. Oberoi Hotels & Resorts, with properties in India, Indonesia, Dubai, Mauritius, Egypt and Saudi Arabia took the #1 spot in the ranking for large brands, with an impressive 94.7% GRI score. Four Seasons and Orient Express, scoring 92.3% and 92.1% respectively, followed.

 


To download ReviewPro’s 2014 Top Luxury Hotel & Brand Report and access the full Top 25 rankings for large and small brands and individual luxury hotels, as well as the top performers in service, value, location and cleanliness, click here.




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