Market Report Canada

Canadian Hotel Occupancy Drops 11.8% to 54.8% For Week Ending 19 April 2014

Revenue per available room Down 15.2% to CAD$67.71

Smith Travel Research The Canadian hotel industry reported decreases in the three key performance metrics during the week of 13-19 April 2014, according to data from STR.

In year-over-year comparisons, occupancy decreased 11.8 percent to 54.8 percent; average daily rate fell 3.8 percent to CAD$123.57; and revenue per available room decreased 15.2 percent to CAD$67.71.

All provinces except Prince Edward Island (+2.8 percent to 32.1 percent) experienced occupancy declines. The steepest drop was reported by New Brunswick, where occupancy fell 31.2 percent to 42.1 percent. Newfoundland and Labrador followed with a 31.1-percent decrease in occupancy to 52.0 percent.

Newfoundland and Labrador (+0.6 percent to CAD$134.24) and British Columbia (+0.4 percent to CAD$125.65) were the only provinces to report ADR increases. The largest decrease in ADR was experienced by Ontario, where rates fell 7.0 percent to CAD$116.45.

Lackluster occupancy and ADR performance led to RevPAR declines throughout the country. The only province to report a gain was Prince Edward Island, up 0.3 percent to CAD$28.92. The steepest RevPAR decline was reported by New Brunswick, which was down 33.8 percent to CAD$44.83. 

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