The Hospitality Sales and Marketing Association International (HSMAI) has named Jennifer Hill, Director of Revenue Management for the Hamilton Crowne Plaza in Washington, D.C., as Revenue Management Professional of the Year for her outstanding achievements in hospitality revenue management.
The award will be presented by HSMAI and Rainmaker on June 23 during the HSMAI Revenue Optimization Conference (ROC) in Los Angeles, which will welcome a record crowd. More than 500 revenue management leaders will be on hand as the spotlight will be on the latest trends and best practices, with 75% of hotel attendees from a hotel brand, management company, or ownership group, representing 105 hotel companies and 35,000 hotels.
“Jen is respected by her colleagues for her commanding leadership, discerning high standards, profound loyalty to her property, astute knowledge, and emotional intelligence,” said her colleague Chris Colvin, Director of Sales and Marketing at the Hamilton Crowne Plaza. “She has daily connections and in-depth involvement with the sales team and is entrepreneurial and innovative.”
Hill took center stage at the Hamilton Crowne Plaza in 2013 when there was no director of sales on property. She increased her skills and knowledge of sales, and helped marry the sales function with revenue management, ultimately growing the hotel’s RevPAR Index 8.3 percent and increasing revenue 13.3 percent.
The Hamilton Crowne Plaza is managed by the world’s largest hotel management company, Interstate Hotels & Resorts (IHR), and Hill has often developed best practices that are shared throughout the company. She also has trained two Revenue Managers in the past year, and both are ready to step into management roles.
Active outside of her hotel, Hill is an advisory board member for Hospitality High School, a DC Public Charter School, and is currently helping to build a mock website and Internet booking engine for the school to teach revenue management basics to high school students being exposed to hospitality and the hotel industry for the first time. She is also a member of Interstate’s elite Revenue Management Leadership Council, which designs best practices to streamline the company’s revenue management processes.
Hill was selected from an outstanding field of finalists that were nominated for the award, including:
Andrew Graziano, CRME, Director of Revenue Management, SPM Resorts, Inc., led SPM Resorts in improving the revenue management functionality of its timeshare software, including putting data analysis in the hands of properties where it would otherwise be cost-prohibitive. He also created a program that provides economies of scale to SPM properties –increasing the revenues and decreasing the expenses – resulting in an increase in commission revenue forecasted for 158 percent at the end of 2014.
Sandrine Sai, CRME, Area Director of Revenue Management, Viceroy Hotel Group, has increased the credibility of the revenue management discipline within her organization, its hotel ownership groups and the peers in her industry. She and her team introduced dynamic rates to their corporate clients, a launch so successful that all of the brand’s hotels will implement the practice in the next year.
Jill Moulton, North Revenue Management Director, Starwood Hotels and Resorts Worldwide, was promoted earlier this year and currently leads a specialty revenue management team that oversees 14 high priority hotels for the company. As Director at the Sheraton Boston she led the hotel to its highest RevPAR and Market Share Index since its opening in the 1970s.
Nominations for the Revenue Management Professional of the Year Award come from HSMAI chapters and the industry at large, and nominees represent the very best in revenue management. Nominees are judged by a panel of revenue management leaders on a variety of criteria.
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as HSMAI’s MEET, Adrian Awards, and Revenue Optimization Conference. HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at www.hsmai.org.
Logos, product and company names mentioned are the property of their respective owners.