Market Report Canada

Canadian Hotel Occupancy Drops 3.9% to 66.7% For Week Ending 5 July 2014

Revenue per available room decreases 1.3% to CAD$94.75

Smith Travel Research The Canadian hotel industry reported mixed results in the three key performance metrics during the week of 29 June through 5 July 2014, according to data from STR.

In year-over-year comparisons, occupancy decreased 3.9 percent to 66.7 percent; average daily rate increased 2.7 percent to CAD$142.06; and revenue per available room decreased 1.3 percent to CAD$94.75.

Among the provinces, Manitoba experienced the largest occupancy increase, up 9.6 percent to 55.6 percent. The largest decreases in occupancy were reported by Alberta (-11.3 percent to 63.5 percent) and Newfoundland and Labrador (-9.7 percent to 74.0 percent).

Prince Edward Island achieved the largest ADR increase for the week, up 6.0 percent to CAD$153.47. Despite its large occupancy increase, Manitoba was not able to command pricing power and posted the largest ADR loss, down 2.4 percent to CAD$108.74.

Prince Edward Island reported both the largest RevPAR gain (+12.9 percent) and the highest actual RevPAR of CAD$120.68. Alberta reported the largest RevPAR decrease (-9.2 percent to CAD$102.97). 

About STR

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC and HotelNewsNow.com. For more information, please visit www.str.com.



Logos, product and company names mentioned are the property of their respective owners.