Hotel Industry Performance Americas

Hotel Occupancy in the Americas Region Up 3.6% to 73.2% for July 2014

Compared July 2013, the Americas region reported a 3.6-percent increase in occupancy to 73.2 percent, a 4.8-percent increase in average daily rate to US$119.81 and an 8.5-percent increase in revenue per available room to US$87.76.

STR Global

The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars during July 2014, according to data compiled by STR and STR Global.

Compared July 2013, the Americas region reported a 3.6-percent increase in occupancy to 73.2 percent, a 4.8-percent increase in average daily rate to US$119.81 and an 8.5-percent increase in revenue per available room to US$87.76.

Among the key markets in the region, Rio de Janeiro, Brazil, reported the largest increase in occupancy during July, rising 18.4 percent to 80.2 percent. The market was one of the host cities of the 2014 FIFA World Cup, which was held 12 June to 13 July 2014. Santiago, Chile, fell 13.2 percent in occupancy to 59.8 percent, reporting the largest decrease in that metric. 

Rio de Janeiro (+70.1 percent to US$325.65) and Sao Paulo, Brazil (+30.3 percent to US$169.32), achieved the largest ADR growth for the month. Santiago (-5.3 percent to US$146.20) reported the largest ADR decrease during July. 

Rio de Janeiro increased 101.4 percent in RevPAR to US$261.24, experiencing the largest increase in that metric, followed by Sao Paulo (+31.3 percent to US$106.38). Santiago reported the largest RevPAR decrease, falling 17.8 percent to US$87.50. 

Performances of key countries in July 2014* (all monetary units in local currency):

 

Occupancy

% change

ADR

% change

RevPAR

% change

Brazil

61.6%

-3.2%

BRL355.68

+36.1%

BRL219.08

+31.8%

Canada

74.5%

+2.6

CAD145.38

+4.4%

CAD108.26

+7.2%

Mexico

68.1%

+1.9%

MXN1,558.62

+5.6%

MXN1,060.91

+7.5%

United States

73.6%

+3.9%

USD117.81

+4.8%

USD86.71

+8.8%

*percentages are increases/decreases for July 2014 versus July 2013

Download Global Performance review

About STR Global:

STR Global provides clients-including hotel operators, developers, financiers, analysts and suppliers to the hotel industry-access to hotel research with regular and custom reports covering Europe, Middle East, Africa, Asia/Pacific and South America. STR Global provides a single source of global hotel data covering daily and monthly performance data, segmentation data, forecasts, annual profitability, pipeline and census information. Hotel operators can join the surveys on a complimentary basis and benefit from free industry data. STR Global is part of the STR family of companies and is proudly associated with STR, RRC Associates, STR Analytics and HotelNewsNow.com. For more information, please visit www.strglobal.com.



Logos, product and company names mentioned are the property of their respective owners.

comments powered by Disqus