Hotel Industry Features

If it is a business, it has got risks involved. Here the word risk holds true in every sense. When you fail in risk management, your business fails. Same goes for hotel business plan. Hospitality is all about relationship between a guest and a host, wherein host receives guest with goodwill, including reception and entertainment of guests, visitors, or strangers. (That’s what Wikipedia says) This very nature of hospitality business makes it inherently competitive, volatile and thereby subjected to go downhill. continue reading →

Hotel group sales teams have upped their game to counter a glut of new supply in many markets. continue reading →

Today’s hotel planning and booking customer journey is becoming increasingly complex in this multi-device, multi-channel and multi-touch point digital landscape. In fact, according to Google, the average consumer engages in 38,983 digital micro-moments in just under two months. That’s over 38,000 digital moments in a 60-day booking window. continue reading →

I loathe the word disruption for all of its overuse, but unfortunately, it is the only term that comes to mind when I think of the hotel booking process, where a real jolt and complete rethinking is sorely needed. I don’t mean new designs or new flows, or new ways of checking in and checking out. I believe that we must entirely rethink what guests are looking for, and how to provide it to them. continue reading →

What Employers Should Know About Generation Z continue reading →

I have to admit that there are two concepts in our industry that remain untouched and have become not only paradigms, but also a forbidden subject, about which nobody talks or little reference is made to them. Unfortunately, these topics are, in my experience as consultant, two of the main sources of stress that generate negative emotional valences in hotel workers, namely: 1 - Low salaries 2 - Long working hours continue reading →

Imagine a traveler considering a stay at your hotel. Your potential guest 'virtually' walks through one of your luxury suites, exploring all the amenities and even taking in the sweeping view from the window. Or a guest staying in your hotel aims their smartphone in any direction to discover information about nearby attractions and to find their way to the pool. Welcome to the world of augmented reality (AR). continue reading →

Hoteliers today are all trying to gaze into their own distinct crystal ball to better understand what guests want and how they can deliver on these guest needs and desires. In a recent Phocuswright Research Report titled, U.S Traveler Technology Survey Sixth Edition, travelers are looking for more engagement with the hotel property and those who run the hotel. continue reading →

It’s hard to imagine a time before shopping carts, but it really wasn’t that long ago. Sylvan Goldman, who owned a number of grocery stores in post-Depression America was the mastermind behind the shopping cart. His was a business problem to solve. The stores were suffering, and he needed shoppers to buy more groceries. continue reading →

This year, more than ever, having a mobile strategy for your ad spend has evolved from nice to have to being a necessity. This need is driven by consumer adoption of smartphones. On average, consumers spend 1 hour and 40 minutes a day on their mobile devices, which is 60% more time than in 2015. After all this time, 2017 has been hailed as the year when mobile 'grows up.' continue reading →