New Data Reveals Dramatic Bottom Line Impact
Everybody has theories about why so many people prefer to shop for hotels on OTAs... but have you ever actually seen them do it?
Managing Editor Michelle Renn interviewed fellow Atlanta based hospitality expert Paul Breslin, Managing Director of global consultancy Horwath HTL, to discuss 2017 industry predictions for various topics including the Marriott-Starwood merger, Manhattans historic NoMad District, and the overall outlook for the industry this year.
The round-the-clock usage of smartphones has redefined the way people book travel. A recent Google report revealed that 77% of luxury travelers turn to their mobile devices for trip inspiration. And a whopping 55% then use their smartphones to book their stay!