Hotel Reputation Management

EZee’s Next Launch to Assist Hotels in Their Online Reputation Management

The reputation management system by the hospitality technology provider will aid hoteliers in tracking and managing the reviews they get online under a single roof.
The reputation management system by the hospitality technology provider will aid hoteliers in tracking and managing the reviews they get online under a single roof.
EZees Next Launch to Assist Hotels in Their Online Reputation Management

eZee Technosys

The end-to-end hospitality technology provider, eZee Technosys have constantly striven in empowering the hospitality industry by means of their latest-edge technology. Consequently, the company is going to launch an affordable and proficient reputation management system for hotels, which will help them manage the reviews they receive from different sites effectively.

The company have always acknowledged the significance of even the minutest factors affecting the industry. In today’s era, where 2/3rd of online bookings in the world are done through digital mediums, it becomes extremely substantial for any business to manage their online reputation.

Reputation and reviews having a direct impact on the hospitality industry, turned the company towards this direction of developing a system to manage it. The dominance of reviews have not been limited to a property’s judgment, but they also have become one of the most influential parameters for purchase decision.

Named as Critique, the reputation management system will give an actual picture to the hoteliers on their strengths and shortcomings. The system will include:

● Review aggregation from review sites

● Responding to the reviews from one place

● Sentiment analysis to gauge guest behavior and preferences

● Insights on the hotel’s most preferred services

● Information on the services which need to be improved

Critique will fetch review data from sites like Google, TripAdvisor, Booking.com, Expedia, GoIbibo, Facebook and such likes; giving hoteliers an opportunity to monitor and handle the reviews from the industry’s most prominently accepted sites.

On this, eZee’s co-founder Vipul Kapoor stated, ”We constantly have an eye on the most arduous needs of the industry. And that’s what has led us to this position in the market. The launch of Critique is one more feather to our cap. Reviews have always been an important yet neglected part of the industry. Our reputation management system will let our users focus on this aspect, which will eventually help them improve their services. We’re all set to introduce several new innovations in the coming days.

Besides this, eZee have already been giving a hand to hoteliers in drawing more reviews from TripAdvisor through the TripAdvisor Review Express Program available to eZee’s users on account of eZee being a premium connectivity partner of TripAdvisor

eZee have been one of the very few in the industry, to develop and offer a complete package of hotel and restaurant management solutions. They have been offering a hotel software, channel manager, and a booking engine in addition to a restaurant POS system.

The launch of Critique, the reputation management system will give the company a momentous boost towards being a trailblazer in providing A-Z of hotel management in this competitive market.

To know more about eZee’s reputation management system, click here.

About eZee Technosys

eZee Technosys is one of the few complete hospitality IT solutions providers in the world. Offering solutions that cover hotel management, booking management, online room distribution, restaurant management, guest feedback and hotel mobile apps, the software provider develop on-premise along with cloud-based solutions as well as mobile applications for eZee solutions. Founded in 2005, eZee today serves 10,000 plus clients in more than 160 countries across the globe. Visit eZee’s corporate website for more.



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