Hilton Grand Vacations Inc. (NYSE:HGV) announces the appointment of Hollie Gilbert as vice president, field marketing.
Gilbert has more than 20 years of experience in marketing and the timeshare industry, serving in progressive leadership roles with Marriott Vacation Club and Bluegreen Vacations prior to joining HGV. In this new role, Gilbert will build and develop field marketing package sales and tours across HGV’s footprint.
“Hollie’s expansive knowledge of the timeshare industry, coupled with her years of experience, make her an excellent fit for this position,” says Kevin Butler, senior vice president, site marketing, Hilton Grand Vacations. “She will assist HGV in growing our member base by optimizing our sales mix of capital-efficient inventory. She will also leverage data and technology to enhance our overall effectiveness.”
Recently, Gilbert served as chief marketing officer for Zealandia Holding Company, which specializes in hospitality and vacation ownership. In this position, she implemented marketing strategies that generated more than $130 million in annual sales revenue from more than 1,000 geographically diverse sales and marketing team members.
Gilbert holds a bachelor’s degree in marketing from the University of New Orleans.
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