IHG has made its foray into Micronesia following the signing of an agreement with owner Tan Holdings to take on management of Fiesta Resort Guam.
The hotel will join the IHG system from today and will rebrand as Crowne Plaza Resort Guam in early 2021, following an extensive, multi-million dollar refurbishment.
The 318-room hotel is located in the centre of Tumon Bay, with direct beach access and a short walk from high-end shopping areas. Following the refurbishment, it will feature a Crowne Plaza Club Lounge, newly renovated F&B facilities, function rooms and a fully renovated ballroom, as well as a gym and swimming pools. As one of the best-loved upscale brands globally, the hotel will deliver an elevated service experience, including the Sleep Advantage™ program and the benefits and rewards available to IHG Rewards Club members.
Abhijay Sandilya, IHG’s VP Development – Australasia, Japan & Pacific, said: “We are so excited to add Guam as new global destinations for IHG guests. Guam is already a favourite with travellers from Korea, China and Japan, and we look forward to growing their footprint with our world-class Crowne Plaza brand. We are proud to work with the Asia Pacific Hotels Inc to deliver IHG’s signature True Hospitality, Pacific Island style.”
Jerry Tan, CEO of Tan Holdings, commented: “Guam is a global destination with a strong and growing inbound tourism footprint. Fiesta Resort Guam has enjoyed a privileged location and reputation over the years, but we know that to grow into the future we needed a global brand like Crowne Plaza to attract guests from around the world bring a new level of hospitality to Guam. We are excited to work with a great partner like IHG.”
IHG has extensive experience in operating hotels and resorts that cater to Japanese, Korean and Chinese guests, with more than 400 hotels across China and Korea, and 32 hotels in Japan, including InterContinental resorts in Okinawa and the spectacular ANA InterContinental Beppu Resort and Spa, which opened in August this year.
Crowne Plaza Resort Guam will join the brand in its most exciting era of transformation, as Crowne Plaza rolls-out its global flagship strategy. The first six flagship hotels will open across Europe, the US and China by early 2020, illustrating the new hallmark design innovation and brand standards across technology, public spaces (the ‘Plaza Workspace’), guest rooms, food & beverage and more. The new design is inspired by the continued guest demand for flexible spaces, offering seamless transition between business and downtime for the modern traveller.
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