Hotel Opening Florida

Three Choice Brands Open Hotels On The Same Sarasota Campus

Comfort Inn & Suites in Sarasota - Exterior
Three Choice Brands Open Hotels On The Same Sarasota Campus

Choice Hotels

Comfort hotels, franchised by Choice Hotels International, Inc. (NYSE: CHH), welcomed a newly constructed Comfort Inn & Suites in Sarasota, Florida, as the brand continues to execute its strategy of opening more than one hotel per week this year. Situated at 5985 Brookhill Blvd., the hotel is opening adjacent to a recently built Sleep Inn and MainStay Suites dual-brand property on the same lot.

The Sarasota campus is just off Interstate 75, which provides easy access to Sarasota-Bradenton International Airport and the Sarasota Event Center. The hotels are also a short drive from some of the area's top employers, including Florida Resource Management, LLC and Venice Regional Bayfront Health. Leisure travelers staying at the hotels have convenient access to Lido Key Beach, Siesta Key Beach, the John and Mable Ringling Museum of Art, and the Marie Selby Botanical Gardens.

The six-story, 107-room Comfort Inn & Suites in Sarasota is the latest to open as part of the brand's multiyear transformation, featuring rooms and public spaces with a modern design, as well as the new Comfort logo. The Comfort brand has more than 300 properties in its pipeline, 80 percent of which are new construction. More than 25 additional Comfort hotels are expected to open this year in major markets such as Dallas; Nashville, Tennessee; Pittsburgh; San Antonio; and San Diego, reinforcing the brand's commitment to business and leisure travelers alike.

"Comfort's refreshed look and feel — paired with its proven reliability, value and convenience — create a warm and welcoming stay for all guests, no matter their travel purpose," said Megan Brumagim, vice president, brand management, design and compliance, Choice Hotels. "From the lobby and guest rooms to the modern fitness and business centers, travelers at the Comfort Inn & Suites in Sarasota can expect the very best the brand has to offer."

The Comfort Inn & Suites in Sarasota is designed to meet the needs of business and leisure guests with amenities that make for a refreshing stay, including:

  • Modern guestrooms with premium pillows, bedding and bath amenities
  • More than 800 square feet of meeting space
  • Seasonal resort-style outdoor pool
  • Open lobbies with space to work and socialize, including a two-story lobby
  • Spacious suites with balconies
  • Complimentary shuttle transportation
  • Complimentary hearty and healthy breakfast, featuring the brand's signature waffles, eggs, breakfast meats, pastries, yogurt, and fresh coffees and teas
  • Free Wi-Fi and business centers
  • 24-hour fitness center
  • 100% smoke-free facilities

The Comfort Inn & Suites in Sarasota and neighboring Sleep Inn and MainStay Suites dual-brand hotel were developed by WB Services Construction, LLC. The company now has 16 Choice-branded hotels in its portfolio.

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