Advantage Reserve Executes Call Center Agreement with TRAVELCLICK®

Company Becomes a Preferred U.S. Provider for eCommerce Leader

Advantage Reserve Advantage Reserve, LLC, a leading provider of high-quality voice reservation services exclusive to the hospitality industry, announced that it has executed a formal agreement with TRAVELCLICK®, the leading provider of ecommerce and business intelligence solutions, making it a preferred provider for the global firm that serves more than 15,000 hoteliers worldwide.

As economic conditions continue to impact the hospitality industry, hotel operators are reevaluating each distribution channel in hopes of maximizing revenues. On average, voice reservations contribute 25 percent of a property’s total room sales. Adding a high-touch, cost-effective and risk-free voice reservation provider ensures hoteliers are not only capturing revenue-potential calls, but also adding an additional layer of customer support in the process.

Hotels utilizing TRAVELCLICK’s iHotelier® Central Reservations System (CRS)—specifically designed for independent hotels, resorts and management companies—have the option to add Advantage Reserve to their distribution mix. Advantage Reserve Reservation Specialists are fully trained on TRAVELCLICK’s iHotelier call center application and can seamlessly access a hotel’s existing rates, inventory, availability and restrictions.

“In addition to seeing substantial increases in voice reservation conversions, Advantage Reserve hotel partners appreciate the enhanced reporting and benefit of seeing all distribution channel production in one easy-to-use CRS,” says MarcAnthony Crimi, VP of Business Development for Advantage Reserve, LLC.

Unique Business Model
Advantage Reserve’s strict pay-for-performance business model is unique to the call center reservation space. “Advantage Reserve’s Reservation Specialists are trained and incentivized on actual conversion,” MarcAnthony says. Advantage Reserve is only compensated when the call is converted and the guestroom is consumed. Advantage Reserve does not charge any implementation, setup or per-minute fees. Hotels are only charged for actualized reservations and never charged for cancellations, no-show or non-reservation calls that find their way to the call center. Hotel partners benefit from experienced hotel industry professionals while avoiding the additional expenses associated with salaried or hourly employees.

Advantage Reserve’s services are currently available throughout the United States. For additional information, contact MarcAnthony Crimi at (347) 463-9607, e-mail, or go to

About Advantage Reserve, LLC:

Advantage Reserve is a provider of high-quality, high-touch voice reservations services exclusive to the hospitality industry. Located in the heart of New York City, with additional support locations in California, Florida and Georgia, Advantage Reserve partners with independent hotels, resorts and management companies to provide toll-free private label voice reservations on an on-demand or as-needed basis 24 hours per day, 7 days per week.

Advantage Reserve is comprised of seasoned hoteliers and focuses on service to guests and hotel partners first and foremost. Our mission is to enhance the service levels, revenues and profitability of our client hotels by providing timely, gracious and informed assistance to potential guests—resulting in outstanding conversion of reservation inquiries. For additional information, contact MarcAnthony Crimi at (347) 463-9607, e-mail, or go to


TRAVELCLICK, the leader in hotel eCommerce solutions, provides a continuous flow of high-value online bookings to hotels worldwide. A uniquely comprehensive one-stop solution, TRAVELCLICK offers business intelligence, distribution, and digital marketing solutions delivered with personal attention and local market expertise. With revenue optimization experts in every global market, we help our clients make better business decisions, generate greater demand from the right mix of channels, convert more shoppers to high-value guests, and increase revenue and profitability. Serving the hospitality industry since 1999, TRAVELCLICK has more than 15,000 customers in 140 countries with offices in Baltimore, Barcelona, Chicago, Dubai, Houston, Melbourne, Shanghai, and Tokyo.


Robert Wilson, CHA | President
Advantage Reserve, LLC
(212) 989-3684

MarcAnthony Crimi | VP of Business Development
Advantage Reserve, LLC
(347) 463-9607

Glenn Hasek, President
Hasek Communications
(440) 243-2055; cell: (216) 702-0334

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