Travelodge, one of the UK's leading hotel chains, announces that it is investing £100 million into its business this year and creating 1,000 jobs across the country.
Travelodge is continuing its expansion beyond its traditional roadside hotel network into more key city centre and leisure locations. The brand will open 15 new hotels, as part of a £100 million investment in extending the chain, which now has more than 500 hotels across the UK.
Five new hotels will open in London, cementing Travelodge's position as the largest hotel chain in the capital, where the company will have 65 hotels.
Further hotels will open in key city centre locations in Glasgow, Manchester and Southampton; in new seaside destinations including Southport, Christchurch, Llandudno and Ryde on the Isle of Wight; and in the spa town of Harrogate.
Each new hotel will continue the roll-out of the chain's new-look rooms, designed by customers with more contemporary styling, and the signature Travelodge Dreamer bed.
These 15 new properties will boost the Travelodge estate to 514 hotels and more than 39,000 rooms. In addition to the new hotel openings, Travelodge is continuing its modernisation programme for its existing hotels, and will renovate a further 11,800 guest bedrooms during the year at a cost of £37 million.
Taken together, the new hotel openings, modernisation programme and ongoing business development, this will lead to the recruitment of 1,000 people across a range of jobs, including hotel management roles, reception, restaurant and customer service teams and guest room cleaners.
Peter Gowers, Travelodge Chief Executive said: "2014 marks the next stage on our journey to build a new Travelodge that is Britain's favourite hotel for value. During the last year we modernised more than 200 of our hotels across the country and we are on schedule to transform the majority of our portfolio by this autumn. With this further investment in new hotels, we're delighted to be expanding into great new locations where our customers want to go, for both business and leisure.
As result of our ongoing trading and expansion we'll be recruiting 1,000 people this year, offering a further boost for local economies and creating more opportunities for career development in the growing hospitality industry."
Notes to Editors:
The table below details the 15 new Travelodge hotel openings.
Travelodge Hotels opening in 2014
No of Rooms
|London Raynes Park||86||8m|
|Glasgow, Queen St||171||12m|
|Southampton Castle Way||84||5.5m|
|Ryde, Isle of Wight||41||2.1m|
|Harrogate Tower Street||70||4.2m|
*The Travelodge Dreamer bed is produced by royal warrant holders Sleepeezee Ltd who are renowned internationally for their experience and craftsmanship in producing the most luxurious beds that money can buy.
The Travelodge Dreamer boasts a 952 individual pocket sprung mattress. Each individual spring is designed to follow the natural contour of an individual's body in order to provide the correct amount of support and comfort to ensure they receive a good quality night's sleep. For further comfort, the Travelodge Dreamer is dressed with a quilted mattress topper and bounce back duvet & pillows. A new addition to the bedding is a stylish swoosh stripes runner to help create a gift wrap feel to the bed.
The Travelodge Dreamer also features a unique benefit of housing two space saving comfy truckle beds within its base. When the beds are in use the base can be used for storing luggage, providing extra space in the room. The truckle beds have been designed to replace the traditional sofa bed, and provide an enhanced service for families staying in the room.
The first budget hotel brand to launch in the UK in 1985, Travelodge now operates over 500 hotels and 38,000 rooms across the UK, Ireland and Spain. More than 16.5 million people stayed with Travelodge last year and 85% of reservations are currently made online at www.travelodge.co.uk, which is one of the UK's top five most visited travel websites, attracting over 1.1 million visits each week.
The company has recently benefitted from a £223 million brand investment, which includes a £57m refurbishment programme across its estate and a brand new room concept created by Travelodge customers. As well as offering more comfort, style and quality, the new room features the Travelodge Dreamer, a new luxury king size bed deemed in the industry as the 'Rolls Royce' of beds.
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