HSMAI Adrian Awards

HeBS Digital Takes Home Multiple Wins at the 2014 HSMAI Adrian Awards

HeBS Digital has been awarded for excellence in hospitality digital marketing by receiving seven HSMAI Adrian awards, including two Gold Awards. The HSMAI recognizes outstanding achievements in advertising, public relations, and digital marketing in the hospitality and travel industries.

HeBS digital HeBS Digital, the industry’s leading digital technology, full-service hotel digital marketing, website design and direct online channel consulting firm, has been awarded once again for excellence in digital marketing by receiving seven HSMAI Adrian awards this year. The HSMAI recognizes the best in advertising, public relations, and digital marketing in the hospitality and travel industries and are judged annually by experts in hospitality, travel, tourism and media.

HeBS Digital won the following HSMAI Adrian Awards in the Digital Marketing Division: 

Gold Awards:

Silver Awards: Bronze Awards:
  • Thompson Chicago, a premier boutique hotel in Chicago’s Gold Coast - Limited Time Offer
  • Triumph Hotels, a collection of 6 luxury boutique hotels in New York City - Cyber Monday Campaign
  • Airlie Hotel & Conference Center, a conference destination near Washington DC - Website Design
All of the winning websites are built using HeBS Digital’s proprietary content management system technology – The smartCMS – which recently won the prestigious Gold Stevie ® Award in the Best Software Programming/Design category in the 2014 American Business Awards SM . The smartCMS empowers the property to have complete control over the textual, visual and promotional content on the property/chain website and features responsive/adaptive design for the three screens, an innovative smart personalization engine and one-to-one-marketing capabilities, reservation abandonment prevention technologies, as well as an enhanced merchandising functionality to highlight promotional offers and packages throughout the user experience on the site.

 “It’s great to see that HeBS Digital’s passion for helping hoteliers profit from the direct online channel, increase website revenue and customer engagements, and ultimately shift share from the OTAs results in esteemed awards like the HSMAI Adrian Awards,” said Max Starkov, President and CEO of HeBS Digital. “We are honored to share these seven awards with our clients, who benefit tremendously from HeBS Digital’s innovative digital technology and marketing applications, revenue-focused campaigns and websites that target and consistently surpass our clients’ business goals and result in impressive ROIs.” 

The Adrian Awards are presented by the Hospitality Sales & Marketing Association International (HSMAI), an international organization representing all segments of hospitality, travel and tourism. The winners will be honored February 23, 2015 at the Adrian Awards Dinner Reception & Gala in New York City.

About HeBS Digital

Founded in 2001, HeBS Digital is the industry’s leading digital technology, full-service hotel digital marketing, website design and direct online channel optimization consulting firm based in New York City (www.HeBSDigital.com).

HeBS Digital has pioneered many of the “best practices” in hotel digital marketing and website revenue optimization, as well as a range of industry-first digital technology applications.  The firm has won more than 250 prestigious industry awards for its digital marketing and website design services, including numerous Adrian Awards, Davey Awards, W3 Awards, WebAwards, Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards.

A diverse client portfolio of top-tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents, and CVBs are benefiting from HeBS Digital’s direct online channel strategy and digital marketing expertise. Contact HeBS Digital’s consultants at (212) 752-8186 or success@hebsdigital.com.



The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as HSMAI’s MEETAdrian Awards, and Revenue Optimization Conference. HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at: www.hsmai.orgwww.facebook.com/hsmaiwww.twitter.com/hsmai and www.youtube.com/hsmai1

Editorial Contact:

Mariana Mechoso Safer
HeBS Digital
Phone: 212-752-8186
Email: mariana@hebsdigital.com
Web: http://www.hebsdigital.com
Facebook: http://www.facebook.com/hebsdigital
Twitter: https://twitter.com/HeBS_NYC
LinkedIn: http://www.linkedin.com/company/hebs-digital
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