Tunisia

Travel Interest to Tunisia Down 22%

Searches to Tunisia made by UK travellers have fallen by 22 per cent following the terrorist attack on Wednesday 18th March, according to hotel search website trivago.co.uk.

trivago Searches to Tunisia made by UK travellers have fallen by 22 per cent following the terrorist attack on Wednesday 18th March, according to hotel search website trivago.co.uk.

Hotel searches made during the four days directly following the attack (19th March to 22nd March) were compared to searches made the previous week (12th March to 15th March). Searches were for a hotel stay during the following six months (from 20th March to 20th September and 13th March to 13th September, respectively).

Hammamet -34%

Tunis -19%

Port el Kantaoui -17%

Sousse -11%

Overall: -22%

While travel interest to Tunisia as a whole fell by 22 per cent, searches to Hammamet (a beach resort popular among UK holidaymakers) fell by 34 percent. Hotel searches to capital city Tunsi, where the attack took place, dropped by 19 per cent over the same time period.

Searches to the tourist complex of Port el Kantaoui and the nearby city of Sousse fell by 17 per cent and 11 per cent respectively.

Although the government has not advised against travel to Tunis and the surrounding areas, cruise companies have removed the city from their itinerary. The terrorist attack killed 23 people, including one British national.

Denise Bartlett, UK Public Relations: “It is common for travel interest to drop immediately following an incident as shocking as the attack in Tunisia last week. In January, trivago found searches to Paris from the UK initially fell by 23 per cent following the attack on the Charlie Hebdo offices.

The next few weeks and months will be crucial in determining whether this incident will affect Tunisia’s tourism industry in the long term. Tunisia is a popular destination among UK travellers, with Hammamet among the 100 most searched-for resort destinations on trivago last summer. Supporters have already taken to social media to show solidarity towards the county.”

About trivago

Travellers find the ideal hotel for the best price on www.trivago.co.uk. trivago is the world’s largest online hotel search site, comparing rates from over 700,000 hotels on over 200 booking sites worldwide. trivago integrates over 140 million hotel ratings and 14 million photos in order to make finding the perfect hotel easier for users. Over 80 million visitors per month find their ideal hotel by using trivago’s various filters and in turn save an average of 36% per booking. trivago was founded in 2005 in Düsseldorf, Germany and currently operates 50 international country platforms in 31 languages.



Logos, product and company names mentioned are the property of their respective owners.