Market Report U.S.

US Hotel Occupancy Drops 0.5% to 68.4% Week Ending April 11th - 2015

Average daily rate increases 1.4% to US$118.15

STR The U.S. hotel industry recorded mixed results in the three key performance measurements during the week of 5-11 April 2015, according to data from STR, Inc.

In year-over-year measurements, the industry's occupancy decreased 0.5 percent to 68.4 percent. Average daily rate increased 1.4 percent to finish the week at US$118.15. Revenue per available room for the week was up 0.9 percent to finish at US$80.76.

Three of the Top 25 Markets reported RevPAR increases of more than 15.0 percent: Norfolk/Virginia Beach, Virginia (+30.2 percent to US$56.11); Tampa/St. Petersburg, Florida (+22.2 percent to US$118.77); and Orlando, Florida (+18.2 percent to US$114.38). Miami/Hialeah, Florida, followed with a 14.9-percent RevPAR increase to US$193.60.

Five markets reported RevPAR decreases of 15.0 percent or more: Philadelphia, Pennsylvania-New Jersey (-18.8 percent to US$82.61); New Orleans, Louisiana (-16.0 percent to US$124.30); Houston, Texas (-15.9 percent to US$71.60); Chicago, Illinois (-15.2 percent to US$79.08); and St. Louis, Missouri-Illinois (-15.0 percent to US$65.22).

Two markets recorded double-digit ADR increases during the week: Tampa/St. Petersburg (+14.0 percent to US$138.30) and Miami/Hialeah (+12.6 percent to US$231.23).

Philadelphia (-11.3 percent to US$118.53) was the only market to report a double-digit ADR decrease.

Two markets recorded double-digit occupancy increases: Norfolk/Virginia Beach (+19.9 percent to 64.2 percent) and Orlando (+11.0 percent to 91.1 percent).

Four markets reported double-digit occupancy decreases: Houston (-12.8 percent to 68.1 percent); New Orleans (-11.6 percent to 76.1 percent); St. Louis (-10.7 percent to 67.0 percent); and Chicago (-10.5 percent to 64.9 percent).

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About STR

STR, Inc. provides clients including hotel operators, developers, financiers, analysts and suppliers to the hotel industry?access to hotel research with regular and custom reports covering the United States, Canada, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, STR Analytics and Hotel News Now. STR also founded the Hotel Data Conference. For more information, please visit

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