The Rich Media Exchange launched it's partnership with OSSN and CCRA International this past week. Both companies see substantial value in the use of content in travel marketing, and are working together to help agents better promote and sell destinations.
"Adding videos and images, along with destination information or an offer, has proven to substantially increase customer satisfaction, revisits, callbacks, social sharing, and conversions," says Kulin Strimbu, President and CEO of Rich Media Exchange. "We aggregate and curate content from destination attractions and excursions, CVB/DMO's, tour operators, restaurants, and properties, and make it easily accessible and available for travel agents to use as an every-day marketing tool."
Hyatt Dorado Beach - one of the 210,000+ property/destination images available.
Members of OSSN and CCRA have access and use of all content in the RME Marketplace library for a preferred monthly subscription rate of $50/month (discounted from $69/month). Currently, there are over 1,200 videos (with another 1,000 being added in June) and 210,000+ hotel/destination images available for use; new content is added each month. The Rich Media Marketplace portal technology allows users to search for content, embed content to their website, share links, add videos or pictures to enhance email marketing, share content to social media sites, or save images for use in print materials. This is done through the use of their proprietary, self-service portal on a month-to-month basis (no long-term obligation). Webinars are currently being scheduled to teach agents about Best Practices for content use in marketing.
For more information, visit http://RichMediaExchange.com/Content-Portal/. New subscribers receive a free, 7-day trial. Members should use Coupon Code 'OSSN" to receive the discounted rate.
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