Market Report U.S.

US Hotel Occupancy Down 1.4 Percent to 77.5 Percent Week Ending July 16th - 2016

Average daily rate up 3.4 Percent to US$128.12

The U.S. hotel industry reported mixed results in the three key performance metrics during the week of 10-16 July 2016, according to data from STR.

In year-over-year comparisons, the industry's occupancy decreased 1.4% to 77.5%. However, average daily rate was up 3.4% to US$128.12, and revenue per available room increased 1.9% to US$99.33.

Among the Top 25 Markets, Philadelphia, Pennsylvania-New Jersey, experienced the largest year-over-year increases in occupancy (+7.2% to 83.6%) and RevPAR (+16.6% to US$112.91). ADR in the market was up 8.8% to US$135.04.

Three additional markets saw double-digit growth in RevPAR for the week: Atlanta, Georgia (+13.5% to US$103.80); Dallas, Texas (+10.8% to US$83.25); and Denver, Colorado (+10.3% to US$134.10).

Two markets posted a double-digit rise in ADR: Atlanta (+11.0% to US$119.61) and Denver (+10.1% to US$145.89).

Houston, Texas, reported the largest decreases across the three key performance metrics. Occupancy in the market dropped 14.9% to 63.3%; ADR was down 6.4% to US$99.30; and RevPAR fell 20.4% to US$62.88.

Two additional markets saw double-digit declines in occupancy and RevPAR.

In Detroit, Michigan, occupancy was down 10.3% to 76.2%, and RevPAR dropped 15.5% to US$74.21.

Occupancy in New Orleans, Louisiana, fell 10.1% to 66.8%. RevPAR in the market decreased 15.3% to US$78.17.

A note to editors: As of 1 March 2016, all references to STR data and analysis should cite "STR" as the source. Please refrain from citing "STR, Inc." "Smith Travel Research" or "STR Global" in sourcing as those names no longer fit within the updated STR brand. 

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