The American Hotel & Lodging Educational Institute(AHLEI) and the Pacific Asia Travel Association (PATA) have signed a partnership agreement to strengthen the bonds and shared interests of the two organizations in the areas of training and education.
PATA will promote the use of AHLEI courses and certification programs among its membership, particularly those in the hospitality field, students, and academic institutions. Both organizations will share selected intelligence and research and engage in joint research projects as appropriate. Together, the organizations will explore resources to help AHLEI extend its reach in the Pacific Asian travel market, and for PATA to enter the North American market.
“We are delighted to be working with the American Hotel & Lodging Educational Institute and believe that this partnership will provide our members the opportunity to further their skills and knowledge in this rapidly evolving industry,” said PATA CEO Dr. Mario Hardy. “Our agreement with AHLEI shows our commitment to the development of human capital development in the region especially as we focus our attention next year on the young tourism professional.”
PATA’s membership encompasses 98 government, state and city tourism bodies; 68 academic institutions; 21 international airlines, airports, and cruise lines; and hundreds of travel-related companies throughout Asia Pacific and beyond. AHLEI works with hotel brands, management companies, independent properties, associations, governmental agencies, universities, and schools around the world to provide hospitality training, educational resources, professional certification, and workforce solutions.
Ed Kastli, AHLEI’s vice president, international sales, stated, “We look forward to enhancing PATA’s excellent Human Capital Initiative as it serves as a bridge between academic to industry platforms benefiting both students and young professionals, ensuring a better prepared next generation in the years to come who will elevate the level of service globally.”
The agreement between AHLEI and PATA came about after more than two years of discussion and is seen as a benefit for the members of both groups.
“Having served as President and CEO of both PATA and the American Hotel & Lodging Association, AHLEI’s parent organization, it is excellent to see both organizations come together as we do share the same vision and passion for developing human capital in the travel and tourism industry,” said hospitality consultant Joseph A. McInerney.
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