Hilton (NYSE: HLT) and DoubleTree by Hilton last week announced the signing of a management agreement with Chatan Hotel Management Corporation, a subsidiary of Orix Real Estate Corporation, to manage DoubleTree Resort by Hilton Okinawa Chatan. Scheduled to open in summer 2018, the newly developed DoubleTree Resort by Hilton Okinawa Chatan will be the 15th operating hotel in Japan.
"We believe that tourism in Okinawa will continue to experience strong growth in the coming years. Growing Hilton's footprint and the brand presence in this urban resort destination will not only contribute to our portfolio, but it also lends to Chatan's efforts to ensure sustainable growth," said Guy Phillips, senior vice president of development - Asia & Australasia, Hilton. "We have enjoyed a strong relationship with Orix Real Estate Corporation, as seen in the successful development and management of Hilton Okinawa Chatan Resort, and we are committed to growing our presence in Japan where we have been operating in for more than 50 years."
The DoubleTree Resort by Hilton Okinawa Chatan will be Hilton's fourth hotel in Okinawa, adding to its existing hotels in Okinawa, including DoubleTree by Hilton Naha (opened in 2012), Hilton Okinawa Chatan Resort(opened in 2014), and DoubleTree by Hilton Naha Shuri Castle (opened in 2016). Visitors to Okinawa have increased, thanks to the opening of the new LCC terminal at Naha Airport, which resulted in an increase in low cost carrier flights making the area accessible to domestic as well as international visitors arriving from major cities in Asia such as Seoul, Taiwan and Shanghai. The local government has announced a target of 10 million tourist visitors by 2021, which translates to 1 trillion yen in tourism income.
"The DoubleTree by Hilton brand continues to grow in the Asia Pacific region, and we are especially delighted to see the DoubleTree by Hilton brand strengthen its presence in Okinawa," said Dianna Vaughan, senior vice president and global head, DoubleTree by Hilton. "Japan is well known for its service culture, and we're confident that guests staying at DoubleTree Resort by Hilton Okinawa Chatan will be enchanted by the brand's award-winning friendly service culture - beginning with our signature warm DoubleTree Chocolate Chip Cookie welcome at check-in."
Located less than an hour's drive away from Naha Airport, the hotel will be situated adjacent to Hilton Chatan Resort, which offers convenient access to Chatan's popular shopping malls, American Village and Chatan Koen Sunset Beach. Guests can enjoy a beautiful sunset as they stroll along the pristine beach, with shopping and gourmet destinations within walking distance from the hotel. The five-story DoubleTree Resort by Hilton Okinawa Chatan will feature 160 guest rooms with upgraded amenities as part of its contemporary features. Stunning views of Okinawa's beautiful ocean can be enjoyed from majority of the rooms, and the hotel's restaurant and pool contribute to the comfortable resort atmosphere.
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