Hermes Creative Awards

HeBS Digital Recognized with Four Hermes Creative Awards for Excellence in Website Design and Emerging Technologies

HeBS Digital receives four Hermes Creative Awards, including Platinum and Gold, for excellence in emerging technologies and design in the Business-to-Consumer category for its innovative hotel websites.


HeBS Digital received a total of four accolades from the Hermes Creative Awards in recognition of excellence in website design and emerging technologies for its hotel partners. Winner of one Platinum and one Gold award, in addition to two Honorable Mentions, in the Business-to-Consumer category, HeBS Digital was selected among several thousand international entries from creative professionals and agencies as part of the Hermes Creative Awards 2017 competition.

Administered and judged by the Association of Marketing and Communication Professionals, the Hermes Creative Awards is an international competition that identifies and rewards outstanding achievements in creativity and design of traditional and emerging media, programs, and technologies.

Hermes Creative Awards - logo

HeBS Digital and its hotel partners earned the following 2017 Hermes Creative Awards in the Business-to-Consumer category:

  • Platinum Winner: Hotel ZaZa – A bold boutique brand with luxury hotels in Dallas and Houston, Texas 
  • Gold Winner: Allegria Spa – A luxury full-service spa in the Rocky Mountains resort city of Beaver Creek, Colorado 
  • Honorable Mention: Luma Hotel – A brand new boutique hotel in Midtown Manhattan’s Times Square 
  • Honorable Mention: Tilden Hotel – A newly renovated, unique boutique hotel near San Francisco’s Union Square

Each recognized hotel website is powered by award-winning smartCMS® technology and cutting-edge design concepts and marketing solutions as part of HeBS Digital’s innovative Smart Guest Acquisition Suite, and complemented by full-stack digital consulting services aimed at increasing direct bookings and lowering distribution costs for hoteliers and hospitality managers.

“Working with HeBS Digital to build a new website for our business far surpassed my expectations. From the sales experience, to having a project manager throughout the build process, to training me on the CMS system, the experience was seamless, organized, and methodical from start to finish. Our clients immediately noticed the improved functionality of our website and are extremely pleased with user experience on both desktop and mobile devices. As a business manager, I appreciate the user friendliness of their SmartCMS system. I can update and edit my website instantly without the hassle of having to wait for an IT specialist. HeBS Digital was the perfect company for us to partner with to take our online business to the next level,” said Christine Copertino, Sales & Marketing Director at Allegria Spa.

“We couldn’t be more proud of this distinction that honors our team’s continued dedication to staying on the razor’s edge of emerging technologies and design in the hospitality industry,” said Mariana Safer, SVP of Global Marketing, HeBS Digital. “Our hotel partners rely on us to provide them with forward-thinking marketing solutions and creative, fresh designs for their most important digital asset—their websites—and this recognition speaks to the immeasurable value our firm is able to provide to our clients.”

HeBS Digital adds the 2017 Hermes Creative Awards distinctions to over 400 awards and accolades for its efforts in hotel web design, content management systems, and digital marketing.

About HeBS Digital

Founded in 2001, the firm is headquartered in New York City and has global offices in Las Vegas, London, Europe, Singapore and Auckland. Through its Smart Guest Acquisition Suite, including the smartCMS®, Smart Personalization Engine, Smart Data Marketing, and full-stack digital consulting and marketing solutions, HeBS Digital helps hoteliers drastically boost direct bookings, lower distribution costs, and increase lifetime value of guests.

Part of Hotel360 Technologies, HeBS Digital and Serenata CRM, the most comprehensive Hotel CRM Suite today, are the creators of the hospitality industry’s first Fully-Integrated 360-Degree Guest Engagement & Acquisition Platform.

A diverse client portfolio of top-tier luxury and boutique hotel chains, independent hotels, resorts and casinos, franchised properties and hotel management companies, convention centers, spas, restaurants, DMO and tourist offices across the globe are all benefiting from HeBS Digital’s direct online channel strategy and digital marketing expertise.

HeBS Digital’s technology, website design and digital marketing services have won more than 400 prestigious industry awards, including World Travel Awards, HSMAI Adrian Awards, Stevie Awards (American Business Awards), Travel Weekly’s Magellan Awards, and more.

The HeBS Digital team is comprised of thought leaders, a diverse team of experts comprised of over 33 nationalities speaking over 22 languages. Contact HeBS Digital’s consultants at 1 (800) 649-5076 (North America), +44 (0) 7730 779 213 (London), +64 (0) 9 889 8489 (Australia, New Zealand, South Pacific), +65 9005 1589 (Asia), or

Editorial Contact:

Mariana Mechoso Safer
Phone: 212-752-8186

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