John Paul today announces Amber Treshnell as Chief Executive Officer, Americas. In this newly established role she will be responsible for overall company performance in the Americas, building on recent successes and ensuring the continued growth of the business.
The John Paul Group designs and delivers customized loyalty solutions, supported by a patented digital platform, supporting major brands across the banking, luxury, travel tech and automobile industries. John Paul was established in Paris in 2007 and merged with American company LesConcierges in 2015. The group was acquired by AccorHotels in November 2016.
Amber brings over 19 years of experience to John Paul after spending 5 years as Business Development Director, North America at Ten Group where she was responsible for growing the USA and Canada markets. Prior to this she spent 14 years in the banking industry, where she held a variety of leadership roles, most notably within Card, Retail Banking and Wealth Management, within financial services companies such as Bank of America, Redwood Credit Union, Tamalpais Bank (acquired by Umpqua Bank), American Express, and Washington Mutual (acquired by JP Morgan Chase).
"Amber comes with a fantastic background in business development and a wealth of experience working closely with senior business leaders across a range of industries. Being very much business oriented, she will bring a high level strategic consulting expertise to our US clients and partners. Backed-up by AccorHotels and a solid presence in the US, I'm very confident that Amber will attract the best talents to support the growth and keep John Paul ahead of the market in quality, digital and innovation." said David Amsellem, Group CEO John Paul.
Treshnell commented: "It is increasingly important for brands to attract and retain customers throughout the customer journey. John Paul is more than simply 'a concierge company', we are providing value-add 360° loyalty solutions with personalized touch points using cutting-edge digital technology. As the first digital enabled concierge, John Paul has been innovating and leveraging cutting edge technology such as Predictive Data Mining, Artificial Intelligence and Chatbots to elevate the customer experience. This approach wasn't even on the radar for most other companies in the industry. This strategy resulted in Forbes rating John Paul as the 6th most innovative company with respect to Artificial Intelligence in 2016. I'm excited to take the helm as we continue to expand in the Americas with our 'humanly digital solution' backed by the financial stability and resources that AccorHotels brings."
John Paul is growing rapidly and searching for new talents across the Americas with +20 open roles helping brands to attract and retain their customers and employees.
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