Market Report U.S.

US Hotel Occupancy Flat at 65.6 Percent - Week Ending February 24th - 2018

Average daily rate increases 1.9 Percent to US$127.03

The U.S. hotel industry reported positive year-over-year results in the three key performance metrics during the week of 18-24 February 2018, according to data from STR.

In comparison with the week of 19-25 February 2017, the industry recorded the following:

  • Occupancy: flat at 65.6%
  • Average daily rate (ADR): +1.9% to US$127.03
  • Revenue per available room (RevPAR): +2.0% to US$83.31

Among the Top 25 Markets, Houston, Texas, reported the highest jump in RevPAR (+21.3% to US$87.16), due primarily to the only double-digit increase in occupancy (+15.0% to 75.8%).

Miami/Hialeah, Florida, posted the only double-digit lift in ADR (+15.2% to US$280.77), resulting in the second-largest rise in RevPAR (+18.7% to US$250.46).

Minneapolis/St. Paul, Minnesota, experienced the second-highest increase in occupancy (+6.4% to 61.3%), resulting in the third-largest increase in RevPAR (+11.5% to US$68.21).

Overall, 17 of the Top 25 Markets reported increases in RevPAR.

New Orleans, Louisiana, reported the only double-digit declines in ADR (-17.7% to US$167.63) and RevPAR (-12.8% to US$137.21).

Orlando, Florida, saw the largest dip in occupancy (-4.4% to 89.2%).

San Francisco/San Mateo, California, reported the second-largest decreases in ADR (-5.4% to US$192.41) and RevPAR (-7.6% to US$147.14).

View weekly U.S. hotel performance review

STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit

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