Now is the time for hoteliers to review their previous years budget and make any necessary changes for the upcoming year. While evaluating their hotel budget, hoteliers should also consider the latest digital marketing trends that may or may not benefit their hotel property. Here are some trends Vizergy recommends hoteliers to consider budgeting for in the upcoming calendar year.
How the 4 Ps of Marketing Can Help Improve Ownership Reports
In our recent blog, Putting Contextual Advertising in Context for Hoteliers, we covered the many advantages that contextual advertising offers over more frequently used hotel advertising initiatives or strategies for driving direct bookings. So, what is holding hoteliers back from effectively implementing in-context ads? Here we take a look at how you can overcome the most common barriers that often stand in the way of many hoteliers today.
Four offer tactics luxury hotels can leverage to fill room nights and need periods