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Resort Marketing: 10 Ways To Dominate the Comp Set
October, 3 2018
Resorts face unique challenges. They are usually more expensive, geographically harder to reach and incur longer stays than standard full-service hotels. Many are built in 'clusters' in a destination, too, which can make it tough to differentiate one’s product from the resort next door. These challenges require smart, skillful marketing. continue reading →

Top 5 Things You Need to Know Now in Hotel Digital Marketing: September Edition - By Margaret Mastrogiacomo, Vice President Strategy
September, 20 2018
This month, Google’s search engine algorithm update takes full effect, Facebook rolls out new video format to more advertisers, and animated typography helps website content pack a punch. From SEO to design, read on to learn the top5 things you need to know now in hotel digital marketing. continue reading →