Hotel Technology Resource
September, 12 2019
Actionable Intelligence: The Next Best Thing to Reading your Guest’s Mind
Actionable Intelligence: The Next Best Thing to Reading Your Guest’s Mind - By Terri Miller, Chief Executive Officer & Co-Founder Concilio Labs
Savvy hoteliers know understanding and properly leveraging data is a primary driver of success. But what does it mean to be data-driven? How can hoteliers unlock and maximize the potential of guest data in a way that is truly applicable, actionable, and meaningful? The answer lies in predictive analytics and actionable intelligence. Read More
Payment Processing Solution
RoomKeyPMS Launches Hotel Payment Processing Solution
RoomKeyPMS announces the launch of its new product, RoomKeyPMS Payments, a simplified PMS payment processing solution engineered for hotels. Read more
Fake TripAdvisor Reviews
Fake TripAdvisor Reviews Push 'World's Best' Hotels Up the Rankings - Which?
Fake TripAdvisor Reviews Push 'World's Best' Hotels Up the Rankings
UK's second-biggest hotel chain Travelodge also caught trying to manipulate reviews Read more
Google Price-matching
Google Price-matching: Are Hotel Bookings Next? - PhocusWire
Recently, Google announced a test of a new brand promise for its Flights product: a 'lowest fare' price guarantee that offers cash refunds to travelers for overpaying on select itineraries. So what are the implications for hotels? Read more
Trading Unsold Hotel Rooms
SiteMinder Partners With HotelSwaps, Enables Boutique and Luxury Hotels to Trade Unsold Inventory
Under the partnership, hotels that use SiteMinder and meet HotelSwaps’ membership criteria can now trade their unsold rooms with other hotels using HotelCoins®, HotelSwaps’ proprietary reservation system and digital currency. Read more
Hotel Employee Safety
With Employee Safety Devices Compliance Deadlines Looming - Is Your Hotel Ready? - By Robb Monkman, Founder and CEO of React Mobile
While the 5-Star Promise inspired the cooperation of over 24 hotel brands across the U.S, it also brought with it heightened legislative expectations amidst tight timelines. With so many hotel properties - over 18,000, to be exact - committed to the deployment of new safety standards (ESDs) by the end of 2020, the demand for panic buttons has reached a fever pitch. Read more
Sunday Times Hiscox Tech Track 100
OTA Insight Named UK’s 17th Fastest-Growing Private Technology Company in Sunday Times Hiscox Tech Track 100
London-based hospitality technology solutions provider recognised as one of the country’s fastest growing companies in 2019 Read more
Hotel Digital Marketing
Digital Inspo: What Creative Hotels Are Doing Online - Aloft Hotels - By Kerryn Gower
Our article series, 'Digital Inspo: What Creative Hotels are Doing Online,' dives deep into recent original campaign ideas developed by hotel brands. This month, we look at how Aloft Hotels creates interactive mobile experiences that appeal to music- and tech-savvy travelers. Read more
Facebook Advertising
Keys to Hotel Advertisement on Facebook
Deciding where you should be placing your Hotel Advertisement dollars can be a difficult decision. A huge advertising opportunity that many people are missing is Social Media Retargeting. Retargeting works by adding a cookie to the browser of anyone who visits your website, then Facebook is able to show them your targeted ads in their newsfeed. Read more
Hotel Upselling Strategies
How To Think About Upselling: Guest Engagement, Intelligence, and ROI - By Jason G. Bryant Nor1 Founder and CEO
How To Think About Upselling: Guest Engagement, Intelligence, and ROI
Some properties still view upselling through a traditional lens—using the same well-worn tactics that have been around for, well, forever. The 'would you like to add fries to your order?' approach. Static offers based on static rates possibly with some incentives for the front desk and a bit of training on how to 'sell without selling.' But upselling has evolved, namely in technology. Read more
California Consumer Privacy Act
FAQ - California Consumer Privacy Act (CCPA)
FAQ – California Consumer Privacy Act (CCPA)
What is the CCPA? The law applies to 'for profit' businesses in California that collect and process the personal information of California residents and do business in the state of California. However, a physical presence in California is not required to be subject to this law. Read more
Why Hoteliers Are Primed to Be the Ultimate Retailer - By Ashley Garner
Photo credit: King Lip
For an industry that is so close to the consumer – they are literally staying with you! – hospitality seems to continually lag behind other industries when it comes to the implementation of personalization and its utilization of personal data. Read more

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