Hotel News Resource - Internet News Internet Hotel Industry News EN Hotel News Resource - Internet News Why Would Facebook Buy TripAdvisor? - Travel Daily Hotel Internet TripAdvisor Facebook will buy TripAdvisor - Opinion piece by tourism marketing expert Chris Torre Wed, 19 Sep 2018 10:41:46 EST Hospitality Social Media Marketing News - September 14, 2018 Issue Hotel Internet Lodging Interactive There is an apparent trend showing social media platforms are shifting more towards 'authentic; usage of the platforms that encourage community building, and we’re seeing more features and changes coming as a result. Staying on track with these changes will be important for the long-term success of your campaigns. Fri, 14 Sep 2018 12:09:44 EST Man Jailed in Italy for Selling Fake TripAdvisor Reviews - The Guardian Hotel Internet TripAdvisor Sentence over false reviews sold to hundreds of hospitality firms is landmark fraud ruling Fri, 14 Sep 2018 11:28:42 EST Is Google Making a Run at Total Domination in the Travel Space? - The Next Web Hotel Internet Google Consider how Amazon grew to the retail gargantuan it is today. Step one, see an opportunity to provide a better service by removing friction points. Step two, incremental growth through adoption and retention of loyal customers. Step three, data, data, and more data. Step four, harness data into action - innovate, enhance, and repeat. Wed, 12 Sep 2018 13:25:41 EST EBook - 30 Ways to Increase Online Travel Bookings Hotel Internet SaleCycle Bad news. The cart abandonment rate in the travel industry is higher than any other - with abandonment rates of 81%. The good news is, we’ve researched and benchmarked the global top 50 travel websites to bring you the best practice on reducing booking abandonment while keeping your customers happy. Wed, 12 Sep 2018 10:56:10 EST How to Take on Booking.Com - Triptease Hotel Internet On July 20, Sweden's Patent & Market Court asserted that's narrow price parity clauses (which dictate that a hotel cannot offer a better price on its own website than on the OTA) had the potential effect of restricting competition in the online travel market. Mon, 10 Sep 2018 15:16:20 EST Americans Are Changing Their Relationship with Facebook - Pew Research Center Hotel Internet Facebook Many US Facebook users have changed privacy settings or taken a break Thu, 6 Sep 2018 13:40:13 EST Now Available for Download: Technical SEO on the Hotel Website Ebook Hotel Internet HeBS digital Why It's One of the Most Important Online Revenue Drivers Thu, 6 Sep 2018 10:53:52 EST Google's Travel Incursion Gradual, but a Threat To OTAs - Travel Weekly Hotel Internet Google Google continues to encroach gradually on OTA turf. The tech giant's most recent move was to begin offering exclusive hotel discounts via its Google One cloud storage platform, at the same time announcing the development of a 'hotel-plus-flight product.' Wed, 5 Sep 2018 13:55:53 EST Optimize Your Hotel's Google My Business Listing Like A Pro Hotel Internet Fuel If you haven’t taken advantage of your hotel’s Google My Business listing, what’s the holdup? This free local search tool opens the door to a bevy of SEO opportunities and increased awareness for your property. Whether it’s a hotel or bed & breakfast, you can use Google My Business to better promote your property and increase your presence in local search. Tue, 4 Sep 2018 11:49:18 EST China's Big 5 Hotel Platforms Have 96% of the Market - Tnooz Hotel Internet Tnooz Analysis of China's online hotel booking market in the second quarter of the year shows that almost the entire market is controlled by five businesses. Tue, 4 Sep 2018 08:28:54 EST Google Upgrades Holiday Travel Search - Offers Hotel Discounts - Travel Weekly Hotel Internet Google Google has enhanced its flight and hotel search capabilities ahead of the U.S. holiday travel season, while concurrently announcing that it has started offering exclusive hotel discounts to paying users of Google One cloud storage. Tue, 28 Aug 2018 12:12:02 EST How TripAdvisor Changed Travel - The Guardian Hotel Internet TripAdvisor The world’s biggest travel site has turned the industry upside down – but now it is struggling to deal with the same kinds of problems that are vexing other tech giants like Facebook, Google and Twitter. Mon, 20 Aug 2018 10:56:29 EST How Hospitality Is Using Instagram to Spin from Generation Show-Off Hotel Internet EyeForTravel As Instagram pips a billion users travel and is tipped to be the fastest growing social network in 2018, the industry cannot ignore the importance of how things look Wed, 15 Aug 2018 11:53:08 EST Hospitality Social Media Marketing News - August 15, 2018 Issue Hotel Internet Lodging Interactive We’re nearing the end of summer vacation season, but that doesn’t mean it’s time to take your foot off the marketing breaks! Instead, take a look at all the new changes happening on social media that can directly affect the hospitality industry and see how to incorporate them to better serve and understand your guests. Wed, 15 Aug 2018 10:58:39 EST Fuel Hotel Marketing Podcast: Vendor Takeaways From The 2018 Hotel Technology Study Hotel Internet Fuel Following up on the last episode, where the Fueligans took a deep dive into the results of the 2018 Hospitality technology study, this week’s episode focuses on the feedback and insight that has been gathered from other technology vendors. Mon, 13 Aug 2018 11:48:57 EST More Than Half of Employers Have Found Content on Social Media That Caused Them NOT to Hire a Candidate Hotel Internet Careerbuilder Seven in ten employers (70 percent) use social networking sites to research job candidates during hiring process - Nearly half of employers (48 percent) check up on current employees on social media - A third of employers (34 percent) have reprimanded or fired an employee based on content found online Thu, 9 Aug 2018 14:21:28 EST Now Available for Download: From Dreaming to Booking eBook Hotel Internet HeBS digital Download the latest HEBS Digital eBook to learn strategies to implement in order to reach travelers at every stage of their travel planning journey. It is crucial to be present at every step of the way in order to capture the attention of potential guests and nurture them through the path to a direct booking. Thu, 9 Aug 2018 12:51:24 EST What We Learned from Testing Hotel Websites on Real Guests - Triptease Hotel Internet Hotel News Resource At Triptease, one of our core values centres on continuous learning. Our business exists to help hotels compete in a world of OTAs who have access to first-class data analysis and enormous data scale. To compete in this world, you have to put testing at the heart of everything you do. Wed, 8 Aug 2018 14:45:01 EST Now Available for Download: HEBStrategy Q3 2018 Hotel Digital Marketing, Technology, and Trends Whitepaper Hotel Internet HeBS digital HEBS Digital’s third installment in 2018 of the HEBStrategy - our whitepaper series covering the latest news and trends in hotel digital marketing and technology - is now available for download! The HEBStrategy Q3 offers strategies for hoteliers to reach potential guests throughout the travel planning journey. Mon, 6 Aug 2018 12:10:30 EST