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Articles tagged Designing The Guest Experience


Designing The Guest Experience

Where There Is A Will There Is A Win - By Osvaldo Torres Cruz

Design of holistic experiences continues to be the ideal distinctive tool used by hotels to achieve competitive advantages in today's growing hotel market. Design of holistic experiences continues to be the ideal distinctive tool used by hotels to achieve competitive advantages in today's growing hotel market.


Designing The Guest Experience

The Guest Experience Design: a Strategy With Which We All Win - By Osvaldo Torres Cruz

The hotel market continues to be one of the most competitive in the current economic scenario. Because of this, the hotels are engaged in the pursuit of business strategies that allow differentiating their product and associated services of the growing pool of offers and thus capture the attention of new customers.



Designing The Guest Experience

A Good Hotel to Work is a Good Hotel to Stay - By Osvaldo Torres Cruz

As an old marketing axiom says a company with happy employees represents a company with happy customers. If the Hotel is a good place to work, will then be a good place to stay and to be able to rely on the success of a well deserved holiday.


Designing The Guest Experience

Hoteliers' Soft Skills - a Hospitality Magical Realism - By Osvaldo Torres Cruz

Contemporary environment is characterized by a process of Economy globalization that has changed the ways of business competition. Globalization has put within the reach of any company the same competitive resources. The Hotel companies have seen their products and services turned into commodities, this way losing its distinctive ability...