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Articles tagged Fuel Hotel Marketing Podcast

Fuel Hotel Marketing Podcast
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Fuel Hotel Marketing Podcast: Episode 127 – Everything You Need To Know About The California Consumer Privacy Act (CCPA)

By now you have probably heard the increasing chatter about CCPA. In this episode of the award winning Fuel Hotel Marketing Podcast, we do an overview and try to unpack the new California privacy regulations and what they mean for your hotel. Keep in mind that CCPA is just the beginning and we fully expect to see more legislation coming from other states in the very near future.

Fuel Hotel Marketing Podcast
Fuel Hotel Marketing Podcast logo

Fuel Hotel Marketing Podcast: Episode 126 – Top 5 Ways Hotel Operations & Marketing Teams Can Work Better Together (w/ Wil Slickers)

Bridging the gap between the operations staff and the marketing team is an age-old problem that has faced many hotels. In this episode of the award-winning Fuel Hotel Marketing Podcast, we tap into the brain of a bonafide hotel operator, Wil Slickers, and discuss some ideas that may help you to get every team member into alignment and eliminate the silos so that you can better serve your guest.

Fuel Hotel Marketing Podcast
Fuel Hotel Marketing Podcast logo

Fuel Hotel Marketing Podcast: Episode 125 - 8 Ways Hotels Can Promote Sales During the Off-season

Filling occupancy during the off-season remains one of the hotelier’s biggest challenges and can require a lot of creativity for your digital marketing strategy. Hoteliers should be using every platform, including email, social, paid search, and website content, to promote sales during the off-season. As challenging as it may sound, there are several tactics and ideas that you can implement into these platforms for your off-season marketing strategy. Today, we’re going to discuss 8 ways that you can use to push for more bookings in the off-season.

Fuel Hotel Marketing Podcast
Fuel Hotel Marketing Podcast logo

Fuel Hotel Marketing Podcast: Episode 124 - What Independent Hotels Can Learn From The Flags

Independent hotels can learn a lot from branded hotels. Once you understand their strategies and limitations in the digital space, you can compete with them. For this episode of the Fuel Hotel Marketing Podcast, the Fueligans enlisted the expertise of Stephanie Smith from Cogwheel Marketing to tell us about what the brands are up to and how we can outperform them. From SEO to Social, there’s a little something for everyone.

Fuel Hotel Marketing Podcast
Fuel Hotel Marketing Podcast logo

Fuel Hotel Marketing Podcast: Episode 122 – Hotel Marketing 101: Proactive Website Content Updates That Make Sense

Finding content out of date, or not ready to be posted, is one of the most common issues we come across in terms of hoteliers being ready for what is to come. This is not unexpected, many hotel operators are busy dealing with guests, property issues, and a myriad of other urgent issues. Unfortunately, this means the important things that are not urgent, get pushed to the side.

Fuel Hotel Marketing Podcast
Fuel Hotel Marketing Podcast logo

Fuel Hotel Marketing Podcast: Episode 120 – Should Your Hotel Be Marketing To Generation Z and Millennials?

What’s all the fuss about Millennials and Generation Z? Are they really going to cause the death of life as we know it? Should we be spending our time developing a marketing strategy that specifically targets these increasingly influential enigmas? We tackle all of these tough topics and more in this week’s episode fo the Fuel Hotel Marketing Podcast.